In this paper we explore the possibility, heretofore unexplored in the marketing literature, that firms “invest funds” in their pricing processes. This builds on some of the recent economic work on the costs of price adjustment. To do this we undertook a two-year, cross- disciplinary,...

Using the rich data from the National Longitudinal Survey of Youth, we show that several dimensions of college quality have positive impacts on young women's wages. We find evidence of ability sorting, but controlling for ability, women who attend higher quality colleges earn higher wages. Women...

Using the rich data from the National Longitudinal Survey of Youth, we show that several dimensions of college quality have substantial positive impacts on young men's wages. This finding is robust to a wide array of alternative specifications. Controlling for ability reveals that sorting of...