Concern over online information privacy is widespread and rising. However, prior research is silent about the value of information privacy in the presence of potential benefits from sharing personally identifiable information. We analyzed individuals' trade-offs between the benefits and costs of...

This paper describes an application of conjoint analysis. The subject of the valuation study is the IJmeer nature reserve, which will be partly destroyed when the new residential area IJburg is built. This paper addresses the following question: ‘What is the extent of the loss of green and...