Cet article est une tentative d'analyser les difficultés des banques tunisiennes à adopter la banque en ligne et de proposer les principales solutions. Il a été publié dans la revue 'Le Manager' en Juillet 2005. Référence: Ayadi A. (2005), 'La Banque à distance en Tunisie : Comment...

La nature informationnelle des services rend chaque innovation dans les TIC source de profonds changements. Considérant son rôle dans la refonte des processus et la redéfinition de la relation avec les clients, la banque en ligne (BEL) fait partie des innovations récentes les plus...

In this paper we attempt to compare the responses of consumers and professionals to questions related to organic food retailing, in order to highlight the differences and the similarities of viewpoints between them and to understand the links between consumer perception of organic food and the...

Consumer value may be defined as a tool to measure the prolonged satisfaction and an on-going propensity to buy the product and services. Though there are many issues floating in an on-going debate about the consumer value, it may be argued that the consumer value in terms of the level of...

Brands are successful because people prefer them to ordinary products. In addition to the psychological factors already mentioned, brands give consumers the means whereby they can make choices and judgments. The secret to successful branding is to influence the decisions the way in which...

This paper examines the two-way relationship between birth interval and child survival and compares the behaviour of households in the Indian and Pakistani provinces of Punjab. Birth interval and child survival are modelled here as correlated hazard processes, allowing for mother- specific...