Many commodities are such that the utility they create for individual consumers depends positively on the number of people also consuming these goods. Prominent examples among others are mobile phones, game consoles, and computer software. The customers form a network, where the size of the...

Motivated by the slow diffusion of generic drugs and the increase in prices of brand-name drugs after generic entry, I incorporate consumer learning and consumer heterogeneity into an empirical dynamic oligopoly model. In the model, firms choose prices to maximize their expected total discounted...