1. Introduction -- 2. Teaching and research in small business enterprise marketing : a critique and some alternatives -- 3. 'If a picture paint a thousand words' : reaching beyond the traditional for alternative insights -- 4. Qualitative methodologies for enterprise research. -- 5. Quantitative...

Recommended readings (Machine generated): Adams, R.B., B.E. Hermalin and M.S. Weisbach (2010), 'The Role of Boards of Directors in Corporate Governance: A Conceptual Framework and Survey', Journal of Economic Literature, 48 (1), 55-107. -- Audretsch, D.B. (1995), Innovation and Industry...