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Persistent link: https://www.econbiz.de/10009622678
Electronic Commerce environments increasingly witness a conflict on the subject of e-privacy: While marketers want to maximize their customer knowledge and grasp the identity of their online users, consumers often want to stay anonymous and not reveal private information. The conflict suggests...
Persistent link: https://www.econbiz.de/10009615417
This compelling book focuses on the global formation of the Internet system. It contests the common belief that the … Internet's adoption was inevitable and instead examines the social and economic processes that allowed to it to prevail over … Internet system -- 6. Internationalization and digital divide -- 7. Co-evolution : localization of the Internet system -- 8 …
Persistent link: https://www.econbiz.de/10011852106