This innovative book explores the structure, growth and effectiveness of virtual communities in computer-mediated environments. In spite of initial enthusiasm, much uncertainty remains about the prospects of virtual teams and the technology that supports their collaboration. This book seeks to...

This fascinating Handbook defines how knowledge contributes to social and economic life, and vice versa. It considers the five areas critical to acquiring a comprehensive understanding of the knowledge economy: the nature of the knowledge economy; social, cooperative, cultural, creative, ethical...

1. Introduction : a new adventure -- 2. Knowledge sharing : a historical perspective -- 3. The generative potential of appreciative processes -- 4. How to ASK -- 5. Private sector case studies -- 6. Government sector case studies -- 7. Public service case study -- 8. Summary, conclusion, and...

"This comprehensive Encyclopedia captures the intricacies of corporate communication, offering 87 clear, succinct definitions of important concepts within marketing, business, organizational communication and public relations followed by critical, literary analyses of significant research...

Gabriele Troilo explores the entire marketing knowledge management process from a unique perspective. He emphasises the fact that in today's markets, competitive advantage is achieved by companies which are knowledge-based and market oriented

This book attempts to make sense of a new area of integrated study, namely information systems and information technology (IS/IT) and the organization. It also aims to bring this mix into the broader theme of complexity as applied to organization and management and to draw useful conclusions...

"Issues related to teaching and learning information systems (IS) concepts have received keen interest from IS academics since the discipline's inception over 60 years ago. Bringing together cutting-edge research from over 30 international experts, Teaching Information Systems presents a timely...