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Korea has been at the centre of intense debate concerning the role of government in economic development. Taking an in-depth approach, this book analyses the path of Korea's industrial technology development. In contrast to many previous studies on Korea, the author argues that the role of...
Persistent link: https://www.econbiz.de/10014474095
Globalisation and outsourcing-based strategies have reshaped the global economy. This timely book provides a strategic analysis of both the development and macro trends of the electronics industry within the wider context of global technology outsourcing
Persistent link: https://www.econbiz.de/10011851484
Contents: Foreword / Jean-Claude Usunier -- 1 Introduction to the handbook on cross-cultural marketing / Glen H. Brodowsky -- Part I: Cross-cultural marketing themes and theories -- 2 cross-cultural marketing insights / Camille P. Schuster -- 3 glocalization: Companies' search for the right...
Persistent link: https://www.econbiz.de/10012294228
'The Research Handbook on Export Marketing provides a wealth of vital knowledge from scholars who are experts in their fields from around the world. The book emphasizes the most topical issues in international marketing today - small and medium enterprises, exporting performance, the services...
Persistent link: https://www.econbiz.de/10011851790
Presenting the challenges and opportunities ahead, the contributors to this volume critically examine the current status and future direction of research in international marketing. The result of a sustained and lively dialogue among contributors from a variety of cultures, this volume gathers...
Persistent link: https://www.econbiz.de/10011851899
This authoritative three-volume collection presents the most important articles and papers published in the field of international marketing during the last thirty years. It includes both classic articles as well as cutting-edge papers from the new breed of top researchers informed by...
Persistent link: https://www.econbiz.de/10011852217
Can the UK survive widespread dissatisfaction in both Scotland and England with the financing of public spending by … Scotland's parliament? This timely book explains how fiscal autonomy could raise economic growth and efficiency in Scotland- to … the benefit of both Scotland and the rest of the United Kingdom. The authors discuss how other reform proposals - which …
Persistent link: https://www.econbiz.de/10011851832
"Exploring the process of university collaboration from the perspective of small- and medium-sized enterprises (SMEs), this book offers an in-depth examination of the collaboration process, dispelling the myth of the disengagement of these firms. Andrew Johnston and Robert Huggins present a...
Persistent link: https://www.econbiz.de/10012487424
1. Introduction -- 2. Internal influences on women entrepreneurs -- 3. External influences on women entrepreneurs -- 4. Coaching as a technique for development -- 5. The potential of coaching for women entrepreneurs -- 6. Delivering the tailored e-coaching (TEC) programme -- 7. The impact of the...
Persistent link: https://www.econbiz.de/10012419802
Ronald H. Coase, one of the most innovative and provocative economists of the twentieth century, has had a lasting influence in economics, law and economics, organization theory, management and political science. In this comprehensive Companion, 31 leading economists, social scientists and legal...
Persistent link: https://www.econbiz.de/10012419854