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Introduction -- Part I business models -- 1. Disrupting the aged care business model / Erez Nusem, Cara Wrigley and Judy Matthews -- 2. Mobility horizons: design in a disruptive market / Alex Garrett, Cara Wrigley, Nick Russell and Judy Matthews -- 3. The changing role of the designer in new...
Persistent link: https://www.econbiz.de/10012419822
"If Design is about forming materials, then what are the materials of Service Design? In this ground-breaking book, Johan Blomkvist, Simon Clatworthy and Stefan Holmlid explore this question by establishing a discourse around the materials of service design, discussing materials as a means to...
Persistent link: https://www.econbiz.de/10014466851
CE Marking, the European system of mandatory product safety standards, has created major obstacles for US exporters to the European Union (EU). CE Marking, Product Standards and World Trade is one of the first books to analyze the nature and dynamics of this major non-tariff trade barrier. David...
Persistent link: https://www.econbiz.de/10014473793
"This timely book argues that the overcrowding of national parks in the United States represents a social problem in need of public sector action and a policy solution, as no systematic means to address this problem has been implemented either nationally or on a park-by-park basis. Throughout...
Persistent link: https://www.econbiz.de/10013400347
"The Elgar Encyclopedia of Pricing presents a holistic view of cutting-edge topics, practical insights, and global perspectives on pricing. In-depth entries cover everything from behavioral pricing and artificial intelligence to sustainability pricing strategies and dynamic online pricing. This...
Persistent link: https://www.econbiz.de/10014635753
This timely book deals with the problem of pricing passenger and freight transportation within Europe. The contributors argue that current legislation affecting pricing and regulation is increasingly less successful in dealing with market failures and externalities such as congestion, air...
Persistent link: https://www.econbiz.de/10011851849
Pricing is an essential aspect of the marketing mix for brands and products. Further, pricing research in marketing is interdisciplinary, utilizing economic and psychological concepts with special emphasis on measurement and estimation. This unique Handbook provides current knowledge of pricing...
Persistent link: https://www.econbiz.de/10011852098