1. Introduction -- 2. Teaching and research in small business enterprise marketing : a critique and some alternatives -- 3. 'If a picture paint a thousand words' : reaching beyond the traditional for alternative insights -- 4. Qualitative methodologies for enterprise research. -- 5. Quantitative...

This book focuses on knowledge-based economies and attempts to analyze dynamic innovation driven processes within those economies. It shows that evolutionary economics, and in particular the strand of applied industry and innovation studies often called Neo-Schumpeterian economics, has left the...

As an ever-increasing amount of innovation takes place within networks, companies are collaborating in developing and marketing new products, services and practices. This in turn requires knowledge to flow across company boundaries. This book demonstrates how companies encourage this knowledge...

This book addresses the role of cooperation, networks and institutions in the context of regional innovation systems. It emphasises the importance of these factors in the emergence of local innovation systems, using detailed examples of clusters which have reached different stages of maturity....

Business Networks and Strategic Alliances in China addresses how knowledge transfer and innovation are interwoven within complex networks and how social capital contributes to the acquisition of crucial resources and business success in multi-type enterprises in China. The book explains how...

Manuel Castells--one of the world's pre-eminent social scientists--has drawn together a stellar group of contributors to explore the patterns and dynamics of the network society in its cultural and institutional diversity. The book analyzes the technological, cultural and institutional...

Innovation Networks in Knowledge-based Firms explores corporate strategic management in an information and communication technology (ICT) environment, and illustrates the significance of new business models based on 'boundary innovation' management through broadband networks as fixed and mobile...

China's long-term economic success is driven by new firms, new sectors and new business practices. This book explores the establishment of new private firms and listed companies, the development of knowledge industries, in particular the IT and banking sectors and the co-evolution of public...

Introduction -- 1. History of management - what is the future for research on the past? / Marie Laure Djelic -- 2. In search of what accounting is not: speculations on the future of valuing, transparency and a new aesth-etics for governing capitalism and democracy / Paolo Quattrone -- 3. From...

Cooperative networks have gained a tremendous amount of attention over the last several years because of their existence not only in biological, social and economic arenas, but because of direct applications in many more areas such as communications, robotics and military sciences. This volume...