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analysing and understanding innovation in services. He provides interesting and extensive empirical material on the nature and … sources of innovation in various services sectors and countries, and makes an original contribution both to theories of … innovation in services and theories of innovation in general. Taking both an evolutionary and conventionalist stance, he …
Persistent link: https://www.econbiz.de/10011851752
relationships between services, production and innovation. The authors discuss the limitations of current theories to explain … service productivity and innovation, and call for a conceptual re-working of the ways in which these are measured. They also …pt. 1. Productivity and performances in services -- pt. 2. Innovation in services and through services …
Persistent link: https://www.econbiz.de/10011851223
'This is an essential resource for managers and scholars interested in services marketing. It covers the topic … field.' - Valarie Zeithaml, UNC Kenan-Flagler Business School, US. The Handbook of Service Marketing Research brings … together an all-star team of leading researchers in service marketing to explore many of the hottest topics in service …
Persistent link: https://www.econbiz.de/10011850696
transformative for the research of students and scholars of marketing, service design, design theory, and innovation studies"-- …"If Design is about forming materials, then what are the materials of Service Design? In this ground-breaking book … of service design, discussing materials as a means to study what service design is and could be. Exploring the contours …
Persistent link: https://www.econbiz.de/10014466851
Industry' -- Richard Barras (1990), 'Interactive Innovation in Financial and Business Services: The Vanguard of the Service …Service innovation is a young but prolific research field, with a rapidly increasing number of publications being … selected address the key focuses of the subject, including the theories, nature and measurement of innovation in services as …
Persistent link: https://www.econbiz.de/10011852194
"This Handbook examines the impacts of AI on the innovation of services, service processes and business models. It … managers and practitioners within the services sector, especially those interested in the impacts of technological innovation … presents state-of-the-art conceptual and empirical evidence concerning uses and applications of AI in different service sectors …
Persistent link: https://www.econbiz.de/10015072961
Innovation in the Pharmaceutical Industry traces the discovery and development of drugs in Japan and the UK both …-asthmatic drugs -- 5. Histamine H2 antagonists -- 6. LHRH analogues -- 7. Three case studies of pharmaceutical innovation in Japan …
Persistent link: https://www.econbiz.de/10011851006
Managing New Product Development and Innovation provides a new approach to the microeconomics of innovation by … measuring the technical quality of new products and guiding the managers of innovation and technology in the central … new product development and innovation. By quantifying product features and evaluating the costs and market value of …
Persistent link: https://www.econbiz.de/10014473766
in services and national and international spaces -- pt. VI. Innovation in services and public policy -- pt. VII. Service …'s post-industrial economies; innovation as it relates to services …pt. I. Services and innovation : conceptual and analytical frameworks -- pt. II. The nature of innovation in services …
Persistent link: https://www.econbiz.de/10011851843
impacts the creation of new business models, innovative forms of service delivery, multinational innovation practices, the …, Marco Pironti and Alison Rieple -- 4. Designing for disruption: strategic business model innovation / Julian Jenkins and Tim … Fife -- Part II service design -- 5. Disrupting conventions in development: from 'beneficiaries' to 'co-designers' / Ledia …
Persistent link: https://www.econbiz.de/10012419822