Despite increasing research efforts, there is still much confusion regarding the nature and contribution of the most intangible forms of capital. This book develops a comprehensive and unifying conception of intangible capital in order to understand its role with respect to economic growth,...

This book takes a fresh look at human talent in organizations, focusing on employees at all levels who represent key agents of knowledge management in acquiring, transferring, and applying important knowledge for competitive advantage

"Placing himself at the crossroads of economics, law, and sociology, Christian Bessy investigates the contemporary transformation of intellectual property rights (IPR). He demonstrates how entities previously considered inappropriate have now become the object of property rights by means of a...

Entrepreneurial Competition and Industrial Location explores the notion of entrepreneurial competition from its theoretical foundations in early Austrian and contemporary evolutionary economics. Focusing on the structural development of the intangible factors of production such as labour skills,...

The amount of physical matter in the world is fixed and improvements to people's material circumstances are only created by their ability to reconfigure this matter. What distinguishes labour, and subsequently what allows for differing increments of value, are our capabilities, skills and...

Contents: Introduction / Carsten Lund Pedersen, Adam Lindgreen, Thomas Ritter and Torsten Ringberg -- Part I: Foundations: Getting the basics right -- 1. Building small business utopia: How artificial intelligence and big data can increase small business success / Karen G. Mills and Annie V....

Contents: 1. Big data and marketing analytics -- 2. Exploratory research design -- 3. Descriptive research design -- 4. Causal research design -- 5. Other topics in research and analytics -- 6. Analytics 1: big data -- 7. Analytics 2: marketing analytics -- Index.

"This pioneering Handbook chronicles the research landscape of strategic leadership in what is referred to as the 'Fourth Industrial Revolution' : a fusion of technologies and systems which blurs the boundaries between the digital, physical and biological spheres. In this Handbook, leading...

"Taking the Fear Out of Data Analysis provides readers with the necessary knowledge and skills to understand, perform, and interpret quantitative data analysis effectively. Acknowledging that people often dislike statistics and quantitative methods, this book illustrates that statistical...