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pt. 1. Consumer culture -- pt. 2. Consumers in context -- pt. 3. Connsumer impulsivity, compulsiveness and beyond -- pt. 4. Neuroscience and consumer choice -- pt. 5. Consumer behaviour in evolutionary perspective.
Persistent link: https://www.econbiz.de/10011851093
Contents: Foreword / Jean-Claude Usunier -- 1 Introduction to the handbook on cross-cultural marketing / Glen H. Brodowsky -- Part I: Cross-cultural marketing themes and theories -- 2 cross-cultural marketing insights / Camille P. Schuster -- 3 glocalization: Companies' search for the right...
Persistent link: https://www.econbiz.de/10012294228
This book focuses on cities, their relationships with each other and the disparities between them. Analysing cities as the places where diversity is especially apparent, where cultural richness is experienced and where conflicts often erupt, it illustrates how cultures and cultural diversity...
Persistent link: https://www.econbiz.de/10011850845
' ... this book provides a diverse collection of studies focusing on the activities of indigenous peoples, some entrepreneurial in nature and others not. And, as such, policymakers, researchers and students with an interest in these peoples, particularly those in the field of developmental...
Persistent link: https://www.econbiz.de/10011851284
The Entrepreneur in Youth offers one of the most comprehensive assessments to date of African American, Latino, and … over 11,000 respondents from high school youth and other groups, including adults and business owners. The key findings … exhibit an extraordinarily high level of interest in entrepreneurship among youth as well as a strong desire to give back to …
Persistent link: https://www.econbiz.de/10014473810
(National Interstate Economic Model) / Jiyoung Park ... [et al.] -- Tourism and terrorism : the national and interregional …
Persistent link: https://www.econbiz.de/10012420039
1. An investigation on the growth performance of small tourism countries -- 2. Forecasting international tourism demand … and uncertainty for Barbados, Cyprus and Fiji -- 3. Land, environmental externalities and tourism development -- 4 …. Tourism, increasing returns and welfare -- 5. How to develop an accounting framework for ecologically sustainable tourism -- 6 …
Persistent link: https://www.econbiz.de/10012420059
This innovative book presents a series of up-to-date analyses of the economics of outdoor recreation. The distinguished group of authors covers real-world recreation management issues and applies economic understanding to these problems. An extensive introduction by the editors details the...
Persistent link: https://www.econbiz.de/10011851998
Competitiveness and Tourism brings together the key scholarly articles which discuss the challenges of managing …, maintaining and enhancing competitive tourism destinations. This authoritative title of articles covers service sector competition …; conceptual models of tourism competitiveness; the measurement and modeling of tourism competitiveness; organizing, planning and …
Persistent link: https://www.econbiz.de/10011852335
accuracy of tourist arrivals?' Tourism Economics, 12 (1), 45-64. -- Briguglio, L. (1995), 'Small island developing states and … analysis', in L. Dwyer, A. Gill and N. Seetaram (eds), Handbook of Research Methods in Tourism: Quantitative and Qualitative … orientated approach to combination forecasting of tourism demand', Tourism Management, 32, 759-69. -- De Mello, M.,A. Pack and M …
Persistent link: https://www.econbiz.de/10012420125