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'Frenkel and Maital provide a ground-breaking deeply-delving study of innovation systems, offering guidance for decision-making practitioners that links theory with case-based learning opportunities.'--Michael Radnor, Chairman and co-founder, Global Advanced Technology Innovation Consortium...
Persistent link: https://www.econbiz.de/10011850920
Managing New Product Development and Innovation provides a new approach to the microeconomics of innovation by measuring the technical quality of new products and guiding the managers of innovation and technology in the central considerations of today's knowledge-based companies. The volume...
Persistent link: https://www.econbiz.de/10014473766