DeFillippi, Bob (contributor); Rieple, Alison (contributor); … - 2016
, Marco Pironti and Alison Rieple -- 4. Designing for disruption: strategic business model innovation / Julian Jenkins and Tim … Andrawes, Anitha Moorthy and Adela Mcmurray -- 6. The customer journey as a tool for business innovation and transformation …. Researching the design innovation process in a multinational: an empathic approach to the application of delphi technique / Mersha …