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"Carefully examining the challenges of meeting fast-developing consumer demands and preferences, this enlightening Handbook captures the difficulties involved in providing optimal service experiences. It provides invaluable theoretical guidance while emphasising the evolutionary nature of...
Persistent link: https://www.econbiz.de/10014466829
Travel Behaviour is a challenging and original volume, adding to the growing literature focusing on understanding transportation systems. The book capitalises on actual scientific and applied developments in Europe, the importance of EC policies and the resultant trend in studying differences...
Persistent link: https://www.econbiz.de/10012420098
pt. 1. Women and minorities in STEM : the big picture -- pt. 2. Experiences of women and minorities in STEM -- pt. 3. Building interest and commitment to STEM -- pt. 4. Enriching the educational experience -- pt. 5. Improving the professional experience.
Persistent link: https://www.econbiz.de/10012419990
1. Ethnic minorities in the European Union : an overview / Martin Kahanec, Anzelika Zaiceva and Klaus F. Zimmermann -- 2. An expert stakeholder's view on European integration challenges / Amelie F. Constant, Martin Kahanec and Klaus F. Zimmermann -- 3. The practice of minority integration in the...
Persistent link: https://www.econbiz.de/10011851140
Women entrepreneurs command an increasingly large presence at the international and national levels. A significant part of this impact is due to growing numbers of minority women becoming entrepreneurs. This volume provides some of the most comprehensive data to date on the topic of women...
Persistent link: https://www.econbiz.de/10011851641
'Professor Dana and his colleagues have carefully and successfully put together a collection of chapters on ethnic minority entrepreneurship from all parts of the world. The book comprises eight parts and 49 chapters. Undoubtedly, given the massive size and content of a 835-page book, it is fair...
Persistent link: https://www.econbiz.de/10011852140
"Investigating how markets are becoming increasingly similar across countries while simultaneously becoming more diverse and heterogeneous within countries, this timely Handbook explores novel and under-researched sub-cultural marketing segments. Contributions from a diverse group of established...
Persistent link: https://www.econbiz.de/10013462772
Recommended readings (Machine generated): Michael R. Baye and John Morgan (2001), 'Information Gatekeepers on the Internet and the Competitiveness of Homogeneous Product Markets', American Economic Review, 91 (3), June, 454-74 -- Jean-Charles Rochet and Jean Tirole (2003), 'Platform Competition...
Persistent link: https://www.econbiz.de/10012419900
Introduction: Marketing in emerging economies / Marin Marinov -- 1. Data collection procedures equivalence in emerging economy market research / Pervez N. Ghauri and Agnieszka Chidlow -- 2. Globalization, sustainability and marketing of health care in emerging market economies : doing good while...
Persistent link: https://www.econbiz.de/10012419924
Economic and policy implications of population aging / Robert Clark, Andrew Mason, Naohiro Ogawa -- Population aging, changing retirement policies and lifetime earnings profiles in Japan / Robert Clark, Naohiro Ogawa, Rikiya Matsukura -- Firm productivity, work-force age and educational...
Persistent link: https://www.econbiz.de/10012420024