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"Product counterfeits and other brand infringements represent a growing and substantial risk to firms, consumers, and society. While policing such illicit activity is important, there is much that firms can do to protect themselves and their customers. Grounded in field research and practice,...
Persistent link: https://www.econbiz.de/10013400359
'Independent film makers and local media companies use the digital transformation of the business to find new ways for producing, funding and broadcasting their works of art. Their innovative ideas change the existing value chains and create new relations between artists and audiences that have...
Persistent link: https://www.econbiz.de/10011851149
The creative industries represent a vital, exciting and rapidly changing field of activity; one that is now recognised as a key growth sector in the knowledge-based economy. However, there is still a general lack of understanding of what is meant by the term 'creative industry,' and the creative...
Persistent link: https://www.econbiz.de/10012419968