Brodowsky, Glen H. (ed.); Schuster, Camille P. (ed.) - 2020
-- 3 glocalization: Companies' search for the right balance between globalization and localization / Svend Hollensen -- 4 …"Disillusionment with globalization, along with a rise in nationalist sentiment, may lead one to ask whether cross … people who share a common language, set of norms, institutions, beliefs and values. There are many ways such groups can be …