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in areas such as strategic management, organizational and innovation studies, marketing and sales. The ideas and …
Persistent link: https://www.econbiz.de/10012665637
Contents: 1. Big data and marketing analytics -- 2. Exploratory research design -- 3. Descriptive research design -- 4. Causal research design -- 5. Other topics in research and analytics -- 6. Analytics 1: big data -- 7. Analytics 2: marketing analytics -- Index.
Persistent link: https://www.econbiz.de/10012419949
"This pioneering Handbook chronicles the research landscape of strategic leadership in what is referred to as the 'Fourth Industrial Revolution' : a fusion of technologies and systems which blurs the boundaries between the digital, physical and biological spheres. In this Handbook, leading...
Persistent link: https://www.econbiz.de/10014635756
Contents: Introduction: Shared foundations and diverse inquiries for advancing creativity and innovation research … / Jing Zhou and Elizabeth D. Rouse -- Part I: Foundations of creativity and innovation research -- 1. Conducting rigorous … creativity and innovation / Daan van Knippenberg and Inga J. Hoever -- 4. Creativity and standardization: Tension …
Persistent link: https://www.econbiz.de/10012665646
Contents: 1. The new frontier of innovation -- 2. Innovation pioneers - the essential role of users, on-line user … communities and the crowd -- 3. Exploring the changing landscape of Innovation: the rise of users, on-line communities and the … crowd -- 4. Mapping the new world of innovation - the innovation opportunity space -- 5. Defending territory - changing …
Persistent link: https://www.econbiz.de/10012419939
innovation. The book is extensively researched and provides compelling insights for IPR managers, technology investors and … policymakers trying to promote the efficiency of capital markets and national systems of innovation. Knut Blind, Berlin University … technological innovation has become a central issue in public policy, corporate finance and business management. This detailed book …
Persistent link: https://www.econbiz.de/10012420126
Contents: Preface and Introduction / Mitsuru Kodama -- 1. Innovation through boundaries vision and dynamic capabilities … creation perspective / Mitsuru Kodama -- 3. Knowledge convergence and design-driven innovation through boundaries knowledge … - new knowledge from the knowledge convergence and design-driven innovation perspectives / Mitsuru Kodama and Masashi Kimura …
Persistent link: https://www.econbiz.de/10012294231
processes for research and innovation …
Persistent link: https://www.econbiz.de/10011850642
viewpoint. The Handbook brings eminent scholars in economics, innovation and development studies together with promising young …pt. I. Innovation and development -- pt. II. Scales in innovation systems : theoretical progress and empirical overview … -- pt. III. Building blocks in innovation systems in developing countries : challenges under globalization -- pt. IV. IS …
Persistent link: https://www.econbiz.de/10011850649
Industrial innovation is essential for national and corporate competitiveness. Understanding the nature, determinants … and consequences of innovation is a key task of managers, public policymakers and all students of industry and business …pt. 1. The nature, sources and outcomes of industrial innovation -- pt. 2. Sectoral and industrial studies of …
Persistent link: https://www.econbiz.de/10011850732