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This book focuses on cities, their relationships with each other and the disparities between them. Analysing cities as the places where diversity is especially apparent, where cultural richness is experienced and where conflicts often erupt, it illustrates how cultures and cultural diversity...
Persistent link: https://www.econbiz.de/10011850845
of trust research, the Handbook is commendable for representing a true transnational collaboration that brings research …. With contributions from some of the most eminent names in the field of trust research, this international collaboration is …'This Handbook helps scholars account for more nuances and complications of the phenomenon of trust. But it is also a …
Persistent link: https://www.econbiz.de/10011851039
Contents: Foreword / Jean-Claude Usunier -- 1 Introduction to the handbook on cross-cultural marketing / Glen H. Brodowsky -- Part I: Cross-cultural marketing themes and theories -- 2 cross-cultural marketing insights / Camille P. Schuster -- 3 glocalization: Companies' search for the right...
Persistent link: https://www.econbiz.de/10012294228
pt. 1. Consumer culture -- pt. 2. Consumers in context -- pt. 3. Connsumer impulsivity, compulsiveness and beyond -- pt. 4. Neuroscience and consumer choice -- pt. 5. Consumer behaviour in evolutionary perspective.
Persistent link: https://www.econbiz.de/10011851093
' ... this book provides a diverse collection of studies focusing on the activities of indigenous peoples, some entrepreneurial in nature and others not. And, as such, policymakers, researchers and students with an interest in these peoples, particularly those in the field of developmental...
Persistent link: https://www.econbiz.de/10011851284
An entrepreneur who decides to found a firm and to hire employees has to tackle two central problems: their employees' coordination and motivation. Drawing on findings from cognitive, social and organizational psychology, this book sheds new light on the relevance of bounded rationality and...
Persistent link: https://www.econbiz.de/10011851713
. Cardon -- 8. Lessons from the neural foundation of entrepreneurial cognition : the case of emotion and motivation / David A …Entrepreneurial cognition research is at a crossroads, where static views give way to dynamic approaches. This Handbook … draws on a variety of perspectives from experts in the field of entrepreneurial cognition to highlight the key elements in a …
Persistent link: https://www.econbiz.de/10011851816
1. Purpose, scope, concepts and positioning -- 2. Embodied cognition -- 3. Organizational focus -- 4. Organization …
Persistent link: https://www.econbiz.de/10011851932
trust and a variety of related concepts, including reputation, implicit contracts and confidence is examined. The links …The 1990s have witnessed a vast growth of research on the topics of trust and learning. This can be explained by the … profound technological and organizational changes that have made both inter-and intra-firm trust indispensable for sustaining …
Persistent link: https://www.econbiz.de/10014473952
Business Networks and Strategic Alliances in China addresses how knowledge transfer and innovation are interwoven … multi-type enterprises in China. The book explains how China's remarkable global economic impact in recent years has … sophisticated empirical, theoretical, comparative and historical guide to understanding the nature of business networks in China is …
Persistent link: https://www.econbiz.de/10014473803