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Handbook on cross-cultural marketing
Brodowsky, Glen H. (ed.); Schuster, Camille P. (ed.) - 2020
-- 3 glocalization: Companies' search for the right balance between globalization and localization / Svend Hollensen -- 4 …"Disillusionment with globalization, along with a rise in nationalist sentiment, may lead one to ask whether cross …-cultural marketing is a broad topic in today's technological, always-connected world. This Handbook suggests future directions for cross …
Persistent link: https://www.econbiz.de/10012294228
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Handbook of research on global corporate citizenship
Scherer, Andreas Georg (contributor);  … - 2008
This volume provides a comprehensive overview of current research and theory about why and how corporations should play a more active role in fulfilling their global citizenship obligations and responsibilities
Persistent link: https://www.econbiz.de/10011851606
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Corporate social responsibility : a case study approach
Mallin, Christine A. (contributor) - 2009
together leading experts from both academia and the business world to provide fully up-to-date accounts of developments in CSR …
Persistent link: https://www.econbiz.de/10011851077
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Entrepreneurship and business culture
Casson, Mark - 1995
Trust is increasingly recognized as a crucial aspect of successful economic relationships, albeit a difficult one to define, and Mark Casson has been at the forefront of recent research in this area. In this sequel to his classic work The Entrepreneur, Professor Casson examines how the...
Persistent link: https://www.econbiz.de/10014473751
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Research handbook on international corporate social responsibility
Goerzen, Anthony (ed.) - 2023
"Presenting an in-depth look at cutting-edge research, this essential Research Handbook develops the current understanding of corporate social responsibility (CSR) and its implications on an international scale. Including contributions from leading academics, highly-informed practitioners, and...
Persistent link: https://www.econbiz.de/10014437084
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The contest for value in global value chains : correcting for distorted distribution in the global apparel industry
Nachum, Lilach; Uramoto, Yoshiteru - 2021
global world"-- …
Persistent link: https://www.econbiz.de/10012665642
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The changing global economy and its impact on international entrepreneurship
Etemad, Hamid; Denicolai, Stefano; Hagen, Birgit; … - 2016
real-world cases to illustrate a variety of difficult problems. The editors present an analytical framework with three …
Persistent link: https://www.econbiz.de/10012419806
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Global women leaders : breaking boundaries
Wolfe, Regina Wentzel - 2017
: International coordinator and founder, world courts of women -- 4. Sharma Sujata, Ph.D.: Director, Tapan Rehabilitation Society …
Persistent link: https://www.econbiz.de/10012419948
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Small and medium-sized enterprises and the global economy
Susman, Gerald I. (contributor) - 2007
Introduction / Gerald I. Susman -- Exploring the reach. of innovation-related cooperation in small firms / Mark Freel -- Innovation, productivity, and growth : an analysis of Irish data / James H. Love, Stephen Roper -- Innovation strategies and manufacturing practices : insights from the 2005...
Persistent link: https://www.econbiz.de/10012419967
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Global capitalism, FDI and competitiveness : the selected essays of John H. Dunning. Volume II
Dunning, John H. - 2002
1. International business in a changing world environment -- 2. Whither global capitalism? -- 3. Some paradoxes of the … emerging global economy : the multinational solution -- 4. Globalization, economic restructuring and development -- 5. Regions …, globalization and the knowledge-based economy : the issues stated -- 6. Location and the multinational enterprise : a neglected …
Persistent link: https://www.econbiz.de/10012419974