This innovative book presents a series of up-to-date analyses of the economics of outdoor recreation. The distinguished group of authors covers real-world recreation management issues and applies economic understanding to these problems. An extensive introduction by the editors details the...

This important Handbook explores new and emerging directions in both brand management research and practice. It encompasses a diverse set of approaches including the latest academic research offering new frameworks for understanding brand management, the researcher's perspective on current tools...

"Carefully examining the challenges of meeting fast-developing consumer demands and preferences, this enlightening Handbook captures the difficulties involved in providing optimal service experiences. It provides invaluable theoretical guidance while emphasising the evolutionary nature of...

Contents: Introducing a research agenda for family business / by Andrea Calabrò -- 1 family trends shaping the family business landscape / Joyce Kox and Astrid Kramer -- 2 developing a "sociological imagination" of families in family business research / Eric R. Kushins and Elaina Behounek -- 3...

Contents: 1 the future of creative work: Creativity and digital disruption / Greg Hearn -- Part I: The evolution of creative work -- 2 the creative economy: The rise and risks of intangible capital and the future of creative work / Greg Hearn and Marion McCutcheon -- 3 the relationship between...

"Unpacking Innovation is a detailed and empirically grounded account of business model diversity and innovation in the context of increasing competition and digitalization. Focusing on incumbent firms, the book presents a novel perspective on how business model reconfiguration can help companies...

"Currently, available technologies can help make a supply chain resilient in volatile times whilst also keeping it responsible. Environmentally Responsible Supply Chains in an Era of Digital Transformation focuses on the linkages between digital technologies and environmental sustainability...

"With an interdisciplinary approach, this book elaborates and discusses the strategic, regulatory and economic scenario that the sponsorship of a European Digital Single Market has been generating for small- and medium-sized companies (SMEs). Encompassing expert innovative analysis of the...

"The Handbook of Research on Artificial Intelligence, Innovation and Entrepreneurship focuses on theories, policies, practices, and politics of technology innovation and entrepreneurship based on Artificial Intelligence (AI). It examines when, where, how, and why AI triggers, catalyzes, and...

"With the paradigm shift in consumption habits during the COVID-19 pandemic accelerating the digital transformation of supply-chain operations, Configured by Consumption offers a timely reflection on the technological evolution of production-consumption cycles since the genesis of...