//--> //--> //-->
Toggle navigation
Logout
Change account settings
EN
DE
ES
FR
A-Z
Beta
About EconBiz
News
Thesaurus (STW)
Research Skills
Help
EN
DE
ES
FR
My account
Logout
Change account settings
Login
Publications
Events
Your search terms
Search
Retain my current filters
~institution:"Erasmus Research Institute of Management"
~institution:"Rijksuniversiteit Gent / Faculteit Economie en Bedrijfskunde"
~subject:"Theorie"
Search options
All Fields
Title
Exact title
Subject
Author
Institution
ISBN/ISSN
Published in...
Publisher
Open Access only
Advanced
Search history
My EconBiz
Favorites
Loans
Reservations
Fines
You are here:
Home
Popularity of brand posts on b...
Similar by subject
Narrow search
Delete all filters
| 3 applied filters
Year of publication
From:
To:
Subject
All
Theorie
Consumer behaviour
17
Konsumentenverhalten
17
Beziehungsmarketing
8
Relationship marketing
8
Theory
7
Customer satisfaction
3
Dienstleistungsqualität
3
Internet
3
Kundenzufriedenheit
3
Service quality
3
Advertising effects
2
Brand management
2
Hospital
2
Krankenhaus
2
Markenführung
2
Market segmentation
2
Marketing management
2
Marketing theory
2
Marketingmanagement
2
Marketingtheorie
2
Marktsegmentierung
2
Perception
2
Wahrnehmung
2
Werbewirkung
2
Advertising
1
Airport
1
Artificial intelligence
1
Bayes-Statistik
1
Bayesian inference
1
Belgien
1
Belgium
1
Brand
1
Budget constraint
1
Budgetrestriktion
1
Category Management
1
Category management
1
Classification
1
Confidence
1
Consumption
1
more ...
less ...
Online availability
All
Free
1
Type of publication
All
Book / Working Paper
7
Type of publication (narrower categories)
All
Arbeitspapier
7
Working Paper
7
Graue Literatur
6
Non-commercial literature
6
Language
All
English
7
Author
All
Van den Poel, Dirk
3
Verhoef, Peter C.
2
Baesens, Bart
1
De Houwer, Jan
1
Donkers, Bas
1
Franses, Philip Hans
1
Geuens, Maggie
1
Jong, Martijn de
1
Jonker, Jedid-Jah Jan
1
Pelsmacker, Patrick de
1
Piersma, Nanda
1
Pozzi, Lorenzo
1
Sloot, Laurens M.
1
Vantomme, Delphine
1
Verstraeten, Geert
1
more ...
less ...
Institution
All
Erasmus Research Institute of Management
Rijksuniversiteit Gent / Faculteit Economie en Bedrijfskunde
National Bureau of Economic Research
103
Springer Fachmedien Wiesbaden
18
INSEAD
10
European University Institute / Department of Economics
6
Fördergesellschaft Marketing an der Universität Augsburg
6
American Marketing Association
5
Universitat Pompeu Fabra / Departament d'Economia i Empresa
5
Deutschland / Bundeswehr / Universität Hamburg
4
Technische Universität Bergakademie Freiberg / Fakultät für Wirtschaftswissenschaften
4
Wissenschaftliche Gesellschaft für Marketing und Unternehmensführung
4
Edward Elgar Publishing
3
Friedrich-Schiller-Universität Jena
3
IGI Global
3
Institut für Markt- und Distributionsforschung <Köln>
3
Instituto Valenciano de Investigaciones Económicas
3
Maastricht Research School of Economics of Technology and Organizations
3
Sonderforschungsbereich Quantifikation und Simulation Ökonomischer Prozesse
3
Springer Gabler <Firma>
3
Université catholique de Louvain / Institut de recherches économiques et sociales <1941-1960>
3
Verlag Franz Vahlen
3
California Agricultural Experiment Station / Department of Agricultural and Resource Economics
2
Center for Economic Research <Tilburg>
2
Christian-Albrechts-Universität zu Kiel
2
Ecole des hautes études commerciales <Lausanne> / Département d'économétrie et d'économie politique
2
Econometrisch Instituut <Rotterdam>
2
Eric Cuvillier <Firma>
2
European Marketing Academy
2
Institut für Weltwirtschaft
2
International Association for Research in Economic Psychology
2
International Telecommunications Society
2
Leuphana Universität Lüneburg
2
OECD
2
Robert Schuman Centre for Advanced Studies
2
Shakai-Keizai-Kenkyūsho <Osaka>
2
Staats- und Universitätsbibliothek Hamburg Carl von Ossietzky / Hamburg University Press
2
Svenska Handelshögskolan <Helsinki>
2
Technische Universität Dresden
2
Umeå universitet
2
more ...
less ...
Published in...
All
Working paper series / Universiteit Gent, Faculteit Economie en Bedrijfskunde
5
ERIM report series research in management
2
Source
All
ECONIS (ZBW)
7
Showing
1
-
7
of
7
Sort
relevance
articles prioritized
date (newest first)
date (oldest first)
1
The impact of brand and category characteristics on consumer stock-out reactions
Sloot, Laurens M.
(
contributor
); …
-
2002
-
[Elektronische Ressource]
Persistent link: https://www.econbiz.de/10001721972
Saved in:
2
Bayesian network classifiers for identifying the slope of the customer lifecycle of long-life customers
Baesens, Bart
(
contributor
);
Verstraeten, Geert
(
contributor
)
-
2002
-
[Elektronische Ressource]
Persistent link: https://www.econbiz.de/10001741980
Saved in:
3
Joint optimization of customer segmentation and marketing policy to maximize long-term profitability
Jonker, Jedid-Jah Jan
(
contributor
); …
-
2003
-
[Elektronische Ressource]
Persistent link: https://www.econbiz.de/10001926990
Saved in:
4
Predicting customer lifetime value in multi-service industries
Donkers, Bas
(
contributor
);
Verhoef, Peter C.
(
contributor
); …
-
2003
-
[Elektronische Ressource]
Persistent link: https://www.econbiz.de/10001772103
Saved in:
5
Predicting mail-order repeat buying : which variables matter ?
Van den Poel, Dirk
(
contributor
)
-
2003
-
[Elektronische Ressource]
Persistent link: https://www.econbiz.de/10001811629
Saved in:
6
Implicit attitudes toward green consumer behavior
Vantomme, Delphine
;
Geuens, Maggie
;
De Houwer, Jan
; …
-
2004
-
[Elektronische Ressource]
Persistent link: https://www.econbiz.de/10001999821
Saved in:
7
Imperfect information and the excess sensitivity of private consumption to government expenditures
Pozzi, Lorenzo
(
contributor
)
-
2003
-
[Elektronische Ressource]
Persistent link: https://www.econbiz.de/10001755845
Saved in:
Results per page
10
25
50
100
250
A service of the
zbw
×
Loading...
//-->