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~institution:"Erasmus Research Institute of Management"
~language:"eng"
~person:"Franses, Philip Hans"
~subject:"Statistische Methode"
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Deriving dynamic
marketing
effectiveness from econometric time series models
Horváth, Csilla
(
contributor
); …
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2003
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[Elektronische Ressource]
Persistent link: https://www.econbiz.de/10001812014
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