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~institution:"Erasmus Research Institute of Management"
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Consumer behaviour
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Franses, Philip Hans
3
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Hanssens, Dominique M.
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Loef, Joost
2
Antonides, Gerrit
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Verlegh, Peeter W. J.
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Erasmus Research Institute of Management
National Bureau of Economic Research
607
Springer Fachmedien Wiesbaden
188
OECD
64
Volkswirtschaftliche Fakultät, Ludwig-Maximilians-Universität München
61
American Marketing Association
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IGI Global
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Verlag Dr. Kovač
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International Energy Agency
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C.E.P.R. Discussion Papers
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European Association of Agricultural Economists - EAAE
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Institut für Demoskopie Allensbach
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Edward Elgar Publishing
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Books on Demand GmbH <Norderstedt>
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Information Resources Management Association
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Zentralausschuss der Werbewirtschaft
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Nordic Council of Ministers
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Université Paris-Dauphine (Paris IX)
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Friedrich-Schiller-Universität Jena
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Erasmus Research Institute of Management (ERIM), Erasmus Universiteit Rotterdam
15
European Society for Opinion and Marketing Research
15
Nomos Verlagsgesellschaft
15
EconWPA
14
INSEAD
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Universität Mannheim
13
Agricultural and Applied Economics Association - AAEA
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Christian-Albrechts-Universität zu Kiel
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Haufe-Lexware GmbH & Co. KG
12
Rijksuniversiteit Gent / Faculteit Economie en Bedrijfskunde
12
Springer International Publishing
12
Axel-Springer-Verlag
11
Gesellschaft für Konsum-, Markt- und Absatzforschung
11
RWTH Aachen
11
Shaker Verlag
11
Österreichisches Institut für Wirtschaftsforschung
11
Erasmus Research Institute of Management (ERIM), ERIM is the joint research institute of the Rotterdam School of Management, Erasmus University and the Erasmus School of Economics (ESE) at Erasmus University Rotterdam.
10
Europäische Kommission / Gemeinsame Forschungsstelle
10
Facultatea de Administraţie Publică, Şcoala Naţională de Studii Politice şi Administrative (SNSPA)
10
Peter Lang GmbH
10
Technische Universität Braunschweig
10
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ERIM report series research in management
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ECONIS (ZBW)
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1
Cognitive and affective consequences of two types of incongruent
advertising
Loef, Joost
(
contributor
);
Verlegh, Peeter W. J.
(
contributor
)
-
2002
-
[Elektronische Ressource]
Persistent link: https://www.econbiz.de/10001660052
Saved in:
2
Advertising
effects on awareness, consideration and brand choice using tracking data
Franses, Philip Hans
(
contributor
); …
-
2004
-
[Elektronische Ressource]
Persistent link: https://www.econbiz.de/10002037149
Saved in:
3
Do promotions benefit manufacturers, retailers or both?
Srinivasan, Shuba
;
Pauwels, Koen
;
Hanssens, Dominique M.
; …
-
2001
-
[Elektronische Ressource]
Persistent link: https://www.econbiz.de/10001658533
Saved in:
4
The role of schema salience in ad processing and evaluation
Loef, Joost
(
contributor
);
Antonides, Gerrit
(
contributor
); …
-
2002
-
[Elektronische Ressource]
Persistent link: https://www.econbiz.de/10001641687
Saved in:
5
Competitive reactions and the cross-sales effects of
advertising
and promotion
Steenkamp, Jan-Benedict E. M.
;
Nijs, Vincent R.
; …
-
2002
-
[Elektronische Ressource]
Persistent link: https://www.econbiz.de/10001658523
Saved in:
6
Paradoxes of modernist consumption - reading fashions
Dolfsma, Wilfred
(
contributor
)
-
2004
-
[Elektronische Ressource]
Persistent link: https://www.econbiz.de/10002103707
Saved in:
7
The impact of brand and category characteristics on consumer stock-out reactions
Sloot, Laurens M.
(
contributor
); …
-
2002
-
[Elektronische Ressource]
Persistent link: https://www.econbiz.de/10001721972
Saved in:
8
Mystery shopping : in-depth measurement of customer satisfaction
Hesselink, Martijn Willem
(
contributor
); …
-
2003
-
[Elektronische Ressource]
Persistent link: https://www.econbiz.de/10001765932
Saved in:
9
Purchasing complex services on the Internet; an analysis of mortgage loan acquisitions
Vroomen, Björn
;
Donkers, Bas
;
Verhoef, Peter C.
; …
-
2003
-
[Elektronische Ressource]
Persistent link: https://www.econbiz.de/10001806394
Saved in:
10
Explaining choice and share of category requirements of biologic meat
Verhoef, Peter C.
(
contributor
); …
-
2003
-
[Elektronische Ressource]
Persistent link: https://www.econbiz.de/10001861919
Saved in:
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