business and management from different geographic regions; yet the main focus is on the latest findings on evolving marketing …Part I. Marketıng -- Encouraging Sustainable Consumer Behavior: A Stakeholder Approach -- The Role of Food Product … Preferences of Consumers on Food Markets: The Case of Poland, Lithuania, Slovakia and Ukraine -- Specifics of Marketing …

. Digital Marketing Adoption Framework for Small Businesses in Egypt: A Grounded Theory Approach -- Chapter 15. Islamic …

highlights the latest research on human resources, management and marketing, among other topics. It also includes related studies … that address management and marketing aspects such as telecommuting versus the traditional work environment, the effect of … – Lessons Learned From Case Studies of Small Innovative Firms -- Part 2: Marketing -- Uncovering Social Media Users Emotions …

engagement, consumer loyalty, travel blogging, and AirBnB's marketing communication strategy, as well as healthcare project …Marketing -- Tourism -- Management -- Accounting and Finance. …

-economic efficiency, and workplace bullying. It also includes related studies that analyze management and marketing aspects such as … marking used on the food packaging -- Millennials’ response towards cause-related marketing advertisements via social media …