The sharp increase in agricultural commodity prices in 2008 and in 2011 has triggered an intensive debate on the causes for these price booms. Speculative bubbles have been quoted as one factor among others for the price peaks. Against this background, our paper contributes to this discussion by...

This article develops an Indifference Pricing model for a weather derivative that is traded over the counter. The model is used to calculate ask and bid prices for a put option on a weather index in Germany. We find that under moderate risk aversion the maximal bid prices of grain producers...

Research has highlighted a growing gap between public perceptions of farming and the realities of modern agriculture and the food industry. A number of food scandals have exacerbated consumers’ critical perceptions of the agribusiness sector. This can threaten the reputation and legitimacy of...

In this study we address the following question: does friendship facilitate the adoption of a risk inherent new product? We did a validation study with a previously recorded friendship network and simulated scenario of a new energy drink. We learn that spill over effect for such a friendship...

Although studies have shown that financial incentives are effective in promoting healthy behaviors, existing interventions have focused on adults in the workforce (e.g. Kullgren et al. 2013). Given that the school environment can be an effective instrument for behavior change, there is a need to...

New information communication technology is a good opportunity to exchange information and to get feedback from customers shortening the traditional channel of social relationships. In different countries over the time there has been a significant growth of social interactions by social networks...

Understanding the reference potential of mavens seems to be relevant in order to comprehend the implicit economic benefits of a maven in the market place. This study shows that, apparently, maven groups can be clearly distinguished from a non-maven group on the basis of their reference power....