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Influences on consumer attitudes towards CSR in agribusiness

Mueller, Henrike; Theuvsen, Ludwig - Agricultural and Applied Economics Association - AAEA; … - 2014

Research has highlighted a growing gap between public perceptions of farming and the realities of modern agriculture and the food industry. A number of food scandals have exacerbated consumers’ critical perceptions of the agribusiness sector. This can threaten the reputation and legitimacy of...

Persistent link: https://www.econbiz.de/10010878945

Corporate Social Responsibility in Agribusiness: Empirical Findings from Germany

Heyder, Matthias; Theuvsen, Ludwig - European Association of Agricultural Economists - EAAE - 2009

The social responsibility of businesses has developed into a highly debated issue in recent years. Especially in agribusiness, recent scandals as well as information asymmetries concerning food production have led to high external pressure on firms from the wider public. Being confronted with a...

Persistent link: https://www.econbiz.de/10008555644

“SOCIAL AGRICULTURE”: A PATTERN BETWEEN FARM INNOVATION, SOCIAL RESPONSIBILITY AND MULTIFUNCTIONALITY

Macri, Maria Carmela; Perito, Maria Angela - European Association of Agricultural Economists - EAAE - 2009

Rural context and agricultural process are assuming growing credibility as a mean to promote well being and social inclusion in the population as a whole. Fattoria solidale del Circeo” constitutes one of the many examples of social agriculture that have risen in the recent years in Italy....

Persistent link: https://www.econbiz.de/10008555834

Building the content of CSR in the food chain with a stakeholder dialogue

Forsman-Hugg, Sari; Katajajuuri, Juha-Matti; Pesonen, Inkeri - European Association of Agricultural Economists - EAAE - 2008

The paper is concerned with the content of corporate social responsibility (CSR) in the food supply chains. The objective is to build the content of CSR in the food chain with a stakeholder dialogue. The research project takes an action oriented approach and is based on case studies. The project...

Persistent link: https://www.econbiz.de/10005328072

Analogous Products and Food Quality Products: Two Poles of the Competition

Bošková, Iveta - European Association of Agricultural Economists - EAAE - 2007

The globalisation of processing industry and the consolidation of the international retail trade, together with the … all participants of the agri-food chain are pressed to intensify marketing support of their goods. Aiming to reduce the … shopping behaviour and of development of competition, this study recapitulates main marketing trends on the food market in the …

Persistent link: https://www.econbiz.de/10005525267

THE ECONOMICS OF INDUSTRIAL PROPERTY RIGHTS: USE OF GEOGRAPHICAL INDICATIONS AS A MARKETING STRATEGY FOR COMPETITIVENESS OF WINE SECTOR IN REPUBLIC OF MACEDONIA

Nacka, Marina; Georgiev, Nenad; Dabovic Anastasovska, … - European Association of Agricultural Economists - EAAE - 2012

present geographical indications as a powerful marketing strategy for competitiveness of the wine sub-sector in Republic of … descriptive analysis to make a relation between industrial property, marketing and competitiveness of wine sub …, supported by strong marketing strategy, should be considered as a risky process, if the legal protection of industrial property …

Persistent link: https://www.econbiz.de/10010882196

Milk-Marketing: Impact of Perceived Quality on Consumption Patterns

Grebitus, Carola; Yue, Chengyan; Bruhn, Maike; Jensen, … - European Association of Agricultural Economists - EAAE - 2007

marketing strategies. Such a strategy could concern food quality. In this case, three core areas influence consumers quality … information can be used to develop demand-oriented marketing activities (Kotler and Armstrong, 1994: 48). …

Persistent link: https://www.econbiz.de/10005060468

Market trends of seafood products under international constraints: contractualisation, marketing strategies and new behaviours

Gouin, Stephane; Charles, Erwan; Boude, J.P. - European Association of Agricultural Economists - EAAE - 2006

of setting in market and marketing strategies. Lastly, it takes into account the emergence characteristics of new food …

Persistent link: https://www.econbiz.de/10005805046

Quality Upgrading, Competition and Trade Policy: Evidence from the Agri-Food Sector

Curzi, Daniele; Raimondi, Valentina; Olper, Alessandro - European Association of Agricultural Economists - EAAE - 2014

-monotonic relationship between competition and quality upgrading, with varieties close to the world frontier more likely to upgrade quality …

Persistent link: https://www.econbiz.de/10011125136

Price transmission in the Swiss wheat market: does sophisticated border protection make the difference?

Esposti, Roberto; Listorti, Giulia - European Association of Agricultural Economists - EAAE - 2014

This study deals with horizontal wheat price transmission from the international markets to the domestic Swiss market. The analysis takes into account trade policies implemented at the borders that might shelter the domestic market from international markets fluctuations, as well as the presence...

Persistent link: https://www.econbiz.de/10011125147