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Influences on consumer attitudes towards CSR in agribusiness
Mueller, Henrike; Theuvsen, Ludwig - Agricultural and Applied Economics Association - AAEA; … - 2014
Research has highlighted a growing gap between public perceptions of farming and the realities of modern agriculture and the food industry. A number of food scandals have exacerbated consumers’ critical perceptions of the agribusiness sector. This can threaten the reputation and legitimacy of...
Persistent link: https://www.econbiz.de/10010878945
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Building the content of CSR in the food chain with a stakeholder dialogue
Forsman-Hugg, Sari; Katajajuuri, Juha-Matti; Pesonen, Inkeri - European Association of Agricultural Economists - EAAE - 2008
The paper is concerned with the content of corporate social responsibility (CSR) in the food supply chains. The objective is to build the content of CSR in the food chain with a stakeholder dialogue. The research project takes an action oriented approach and is based on case studies. The project...
Persistent link: https://www.econbiz.de/10005328072
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Corporate Social Responsibility in Agribusiness: Empirical Findings from Germany
Heyder, Matthias; Theuvsen, Ludwig - European Association of Agricultural Economists - EAAE - 2009
The social responsibility of businesses has developed into a highly debated issue in recent years. Especially in agribusiness, recent scandals as well as information asymmetries concerning food production have led to high external pressure on firms from the wider public. Being confronted with a...
Persistent link: https://www.econbiz.de/10008555644
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“SOCIAL AGRICULTURE”: A PATTERN BETWEEN FARM INNOVATION, SOCIAL RESPONSIBILITY AND MULTIFUNCTIONALITY
Macri, Maria Carmela; Perito, Maria Angela - European Association of Agricultural Economists - EAAE - 2009
Rural context and agricultural process are assuming growing credibility as a mean to promote well being and social inclusion in the population as a whole. Fattoria solidale del Circeo” constitutes one of the many examples of social agriculture that have risen in the recent years in Italy....
Persistent link: https://www.econbiz.de/10008555834
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THE ECONOMICS OF INDUSTRIAL PROPERTY RIGHTS: USE OF GEOGRAPHICAL INDICATIONS AS A MARKETING STRATEGY FOR COMPETITIVENESS OF WINE SECTOR IN REPUBLIC OF MACEDONIA
Nacka, Marina; Georgiev, Nenad; Dabovic Anastasovska, … - European Association of Agricultural Economists - EAAE - 2012
present geographical indications as a powerful marketing strategy for competitiveness of the wine sub-sector in Republic of … descriptive analysis to make a relation between industrial property, marketing and competitiveness of wine sub …, supported by strong marketing strategy, should be considered as a risky process, if the legal protection of industrial property …
Persistent link: https://www.econbiz.de/10010882196
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Market trends of seafood products under international constraints: contractualisation, marketing strategies and new behaviours
Gouin, Stephane; Charles, Erwan; Boude, J.P. - European Association of Agricultural Economists - EAAE - 2006
of setting in market and marketing strategies. Lastly, it takes into account the emergence characteristics of new food …
Persistent link: https://www.econbiz.de/10005805046
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Milk-Marketing: Impact of Perceived Quality on Consumption Patterns
Grebitus, Carola; Yue, Chengyan; Bruhn, Maike; Jensen, … - European Association of Agricultural Economists - EAAE - 2007
marketing strategies. Such a strategy could concern food quality. In this case, three core areas influence consumers quality … information can be used to develop demand-oriented marketing activities (Kotler and Armstrong, 1994: 48). …
Persistent link: https://www.econbiz.de/10005060468
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Analogous Products and Food Quality Products: Two Poles of the Competition
Bošková, Iveta - European Association of Agricultural Economists - EAAE - 2007
The globalisation of processing industry and the consolidation of the international retail trade, together with the … all participants of the agri-food chain are pressed to intensify marketing support of their goods. Aiming to reduce the … shopping behaviour and of development of competition, this study recapitulates main marketing trends on the food market in the …
Persistent link: https://www.econbiz.de/10005525267
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Measuring the impact of trade policy reform in Ireland: A disaggregated analysis of household impacts
Miller, Ana Corina; Matthews, Alan; Boysen, Ole; … - European Association of Agricultural Economists - EAAE - 2011
The purpose of this paper is to assess the impacts of further trade liberalisation on the agricultural sector in Ireland. In addition to evaluating the aggregate impacts on agricultural production as well as the spill-over effect of this on the non-agricultural sector and for overall Irish GDP,...
Persistent link: https://www.econbiz.de/10008853692
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The entry price threshold in EU F&V sector: deterrence or effective barrier?
Cioffi, Antonio; Santeramo, Fabio G. - European Association of Agricultural Economists - EAAE - 2011
The paper investigates the effects of the entry price scheme for fresh fruit and vegetables. The analysis is conducted on the EU prices of tomatoes, lemons and apples for some of the main competing countries on the EU domestic markets: Morocco, Argentina, Turkey and China. The econometric...
Persistent link: https://www.econbiz.de/10008853718