The paper presents an analysis of the impact of the Common Agricultural Policy implementation on the agricultural markets of the eight new EU Member States. The study is based on the AGMEMOD (AGricultural MEmber states MODelling) national econometric models. Two scenarios are simulated for each...

In the new economy Small and Medium Enterprises face new challenges in their Business-to-Consumers transactions, such as the use of new Information and Communication Technologies. Electronic commerce may represent a competitive strategy to make enterprises of the agro-food sector more visible to...

During the last two decades there has been a tremendous growth in the production of intensively farmed fish. This growth has been accompanied by a substantial reduction in prices. As this enhances the competitiveness of farmed fish, concerns are often raised with respect to the market impact of...

The paper tests a number of hypotheses concerning branding behaviour of the food industry found in the literature. Based on a survey of 109 Danish food industry firms conducted in 2004, three aspects of branding strategies are analysed, i) the number of brands owned by the firm, ii) the number...

One of the major drawbacks of conducting business online is the raised level of risk associated with business transactions. Potential business partners usually have limited information about each others reliability or product / service quality before an online transaction. In this paper, we...

The Internets unbounded opportunity for inter-firm exchanges is limited by concerns about trust, however, little is known about the development and formation of trust in the area of electronic business-to-business relationships. Drawing on existing research the aim of paper is to explore...

This study has aims i.e. (1) to investigate the role of inherent personal knowledge in affecting trust, (2) to investigate whether mavens play a role in improving recipients knowledge level and trust. We have conducted a study, which involved a total of 134 students as respondents. Correlation...