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~institution:"European Marketing Academy"
~institution:"Ikonomičeski Universitet Warna"
~institution:"Münsteraner Führungsgespräch <24, 1993, Münster (Westf)>"
~person:"Meffert, Heribert"
~subject:"International marketing"
~type_genre:"Non-commercial literature"
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International marketing
25.02.1993
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Eastern Europe
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European Marketing Academy
Ikonomičeski Universitet Warna
Münsteraner Führungsgespräch <24, 1993, Münster (Westf)>
Wissenschaftliche Gesellschaft für Marketing und Unternehmensführung
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Unternehmensführung und
Marketing
in Osteuropa : Dokumentation des 24. Münsteraner Führungsgesprächs vom 25./26. Februar 1993
Meffert, Heribert
(
ed.
)
-
1993
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