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Aspectos Metodológicos da Segmentação de Mercado: Base de Segmentação e Métodos de Classificação

Oliveira-Brochado, Ana; Martins, Francisco Vitorino - Faculdade de Economia, Universidade do Porto - 2008

This work provides a broad review of the past literature on market segmentation, focusing on a discussion of proposed bases and classification methods. Multiple segmentation bases are detached, organized according to two axes - observable/ unobservable, general/ specific of the product and...

Persistent link: https://www.econbiz.de/10005059547

Determining the Number of Market Segments Using an Experimental Design

Oliveira-Brochado, Ana; Martins, Francisco Vitorino - Faculdade de Economia, Universidade do Porto - 2008

The aim of this work is to determine how well criteria designed to help the selection of the adequate number of mixture components perform in mixture regressions of normal data. We address this research question based on results of an extensive experimental design. The simulation experiment...

Persistent link: https://www.econbiz.de/10005059577

Segmentação de Mercado e modelos mistura de regressão para variáveis normais

Oliveira-Brochado, Ana; Martins, Francisco Vitorino - Faculdade de Economia, Universidade do Porto - 2008

The purpose of this work is to provide an overview of what is perhaps the most common analysis context in market research – that of regression models for normally distributed data. In fact, examples of applications of these models continue to accumulate in the marketing literature, given their...

Persistent link: https://www.econbiz.de/10005031600

Esboço da quantificação da fraude em Portugal

Pimenta, Carlos - Faculdade de Economia, Universidade do Porto; OBEGEF - … - 2009

fraud in Portugal. However it is a social imperative and it is technically possible to get values which a low probability of …

Persistent link: https://www.econbiz.de/10010895376

Economia não registada em Portugal

Afonso, Óscar; Gonçalves, Nuno - Faculdade de Economia, Universidade do Porto; OBEGEF - … - 2009

This paper aims to contribute to a better understanding of the volume of the Non-Observed Economy (ENR) in Portugal, by … cial GDP in Portugal has evolved since the 19%, in 1977, up to 23%, in 2008. In particular, it is observed that after the … ENR in Portugal tends to positively affect the growth of the official economy. …

Persistent link: https://www.econbiz.de/10010895380

O papel do sector empresarial no combate à corrupção: algumas considerações em torno do caso Português

Branco, Manuel Castelo; Sousa, Luís de - Faculdade de Economia, Universidade do Porto; OBEGEF - … - 2012

This article is about the role of the business sector in the fight against corruption in Portugal. By corruption it is …

Persistent link: https://www.econbiz.de/10010895383

Crossing Mountains: The Effect of Competition on the Laffer Curve

Abreu, Hugo Miguel de Oliveira Cruz Pinto de; Brandão, … - Faculdade de Economia, Universidade do Porto - 2014

Regarding states and state-like entities as producers and taxation as a price, this paper connects the thoroughly studied impacts of the market structures in microeconomics to the controversial Laffer curve, suggesting that the outcome of the “taxation market” depends also on competition. By...

Persistent link: https://www.econbiz.de/10010842590

The impact of class absenteeism on undergraduates’ academic performance: evidence from an elite Economics school in Portugal

Teixeira, Aurora A.C. - Faculdade de Economia, Universidade do Porto - 2013

Portugal, it is shown that even when controlling for potential endogenous factors associated to attendance and academic …

Persistent link: https://www.econbiz.de/10010842595

The Shadow Economy in Portugal: An Analysis Using the MIMIC Model

Barbosa, Eduardo Augusto Soares Coelho; Pereira, Samuel … - Faculdade de Economia, Universidade do Porto - 2013

Portugal, and to analyze its evolution over the period between 1977 and 2011. For the econometric analysis we used the … the share of the Shadow Economy in Portugal, during the period under review, had a sharp decrease between 1997 and 2000 …

Persistent link: https://www.econbiz.de/10010842613

Yardstick Competition among Portuguese Municipalities: The Case of Urban Property Tax (IMI)

Costa, José da Silva; Cravalho, Armindo - Faculdade de Economia, Universidade do Porto - 2013

In this paper we gather empirical evidence on the existence of strategic interaction among Portuguese municipal executives when they set rates of property tax and in particular if we are in the presence of yardstick competition. For that purpose, we adopted the assumption of geographic...

Persistent link: https://www.econbiz.de/10010648272