Showing 1 - 10 of 15
The Minimum Cost Network Flow Problem (MCNFP) includes a wide range of combinatorial optimization problems. Many applications exist for MCNFPs for instance supply chains, logistics, production planning, communications and transportations. Concave costs are, in many applications, more realistic...
Persistent link: https://www.econbiz.de/10010842594
Multi-criteria decision analysis (MCDA) has been one of the fastest-growing areas of operations research during the last decades. The academic attention devoted to MCDA motivated the development of a great variety of approaches and methods within the field. These methods distinguish themselves...
Persistent link: https://www.econbiz.de/10010634126
Scientific literature is prolific both on exact and on heuristic solution methods developed to solve optimization problems. Although the former methods have an indisputable theoretical value when it comes to solve large realistic combinatorial optimization problems they are usually associated...
Persistent link: https://www.econbiz.de/10010634127
The Hop-constrained Minimum cost Flow Spanning Tree (HMFST) problem is an extension of the Hop-Constrained Minimum Spanning Tree problem since it considers flow requirements other than unit flows. Given that we consider the total costs to be nonlinearly flow dependent with a fixed-charge...
Persistent link: https://www.econbiz.de/10010643582
In this work we address the facility network restructuring problem. This problem is closely related to location/allocation and set covering problems. However, none of the above includes all its complexity nor involves all the decision types. Due to the presence of economies of scale, another...
Persistent link: https://www.econbiz.de/10005006741
The construct of a brand relationship is quite complex. Numerous types of brand relationships can be identify and each of them is associated with different emotions and norms. Works on relationship marketing implies that developing relationship between consumers and their preferred brand is...
Persistent link: https://www.econbiz.de/10010742554
This article promotes sentiment analysis as an alternative research technique for collecting and analyzing textual data on the internet. Sentiment analysis is a data mining technique that systematically evaluates textual content using machine learning techniques. As a research method in...
Persistent link: https://www.econbiz.de/10010634132
The ubiquitous contention within the Industrial Networks literature - that business relationships are one of the firm´s most important resources - has not been, in our viewpoint, thoroughly explored. Hence we argue that the ‘Resource-based View of the Firm’ (‘RBV’) may complement the...
Persistent link: https://www.econbiz.de/10004970061
The Industrial Networks Theory (cf. Axelsson and Easton, 1992, Hakansson and Snehota, 1995) sets out to describe and explain the business relationships and markets in which the focal firm is deeply embedded. One of its major propositions pertains to the (time-varying) significance of business...
Persistent link: https://www.econbiz.de/10005001176
As companies increasingly recognize the importance of interaction with customers, relationship marketing is assuming a central place in both marketing theory and practice. The purpose of this working paper is to offer a general overview of the roots of relationship marketing as well as of its...
Persistent link: https://www.econbiz.de/10005031571