Fumagalli, Chiara; Motta, Massimo - Fondazione ENI Enrico Mattei (FEEM) - 2010
We propose a simple theory of predatory pricing, based on scale economies and sequential buyers (or markets). The entrant (or prey) needs to reach a critical scale to be successful. The incumbent (or predator) is ready to make losses on earlier buyers so as to deprive the prey of the scale it...