Olearius, Gotz; Roosen, Jutta; Drescher, Larissa S. - Gesellschaft für Wirtschafts- und Sozialwissenschaften … - 2011
analysis approach, in particular hazard analysis. The results extend the knowledge of shopping behaviour by providing a new set …, becomes apparent. On average, households buy dairy products 42 times per year. Thereof 58 % are retail chain switches and in … visible in this investigation. It is shown that switching behaviour is widely influenced - amongst others - by percentage of …