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Urbanisation and changes in the sectoral structure of economic development: the scale of the manufacturing sector in Chinese cities and the shift towards service industry

Daniels, Peter; Ni, Pengfei - HAL - 2014

There are many dimensions to the evolving economic development model in China and the role for urbanization within it. One key component is a requirement to incorporate a wider range of service industries, especially in the nation's fast-growing cities where there is demand for knowledge and...

Persistent link: https://www.econbiz.de/10010899950

Customer-Company Identification: A Study of Relational Consequences in the Non-Profit Sector

Volle, Pierre; Monnot, Elisa; Reniou, Fanny - HAL - 2009

In the first section, a literature review on identification enables a clear definition of the "Customer-Company Identification" construct to be given. Then in the second section, the conceptual framework and the main hypothesis are exposed. In the third section, an empirical investigation into a...

Persistent link: https://www.econbiz.de/10009368010

Potential effects of psychological reactant consumers on relationships marketing programmes

Darpy, Denis; Prim-Allaz, Isabelle - HAL - 2006

This conceptual article presents the current criticisms to relationship marketing and important concepts developed in the psychology to understand consumer reactance toward services packaged as formal contracts. A first part presents the numerous questions that researches are raising about the...

Persistent link: https://www.econbiz.de/10008788901

«FRIENDLY» COMPLAINING BEHAVIORS: TOWARD A RELATIONAL APPROACH

Prim-Allaz, Isabelle; Pras, Bernard - HAL - 1999

The relational approach is often presented as a strategy to retain customers, but it may also be an appropriate approach to encourage customers to complain, as a review of literature shows. Using information contained in complaints and giving the right answers (distributive, procedural and...

Persistent link: https://www.econbiz.de/10008789426

RELATIONSHIP MARKETING OF SERVICES: AN ANALYSIS OF SERVICE QUALITY AND SERVICE ENCOUNTERS THROUGH RELATIONAL NORMS -A DYADIC APPROACH BETWEEN BANK ACCOUNT MANAGERS AND SMES -

Prim-Allaz, Isabelle - HAL - 1999

The combined pressures of desintermediation, deregulation, and industrial restructuring have helped to redefine the nature and importance of bank-client relationships (Schell, 1996). Directors or treasurers of companies often recognize that their relationship is with the bank account manager,...

Persistent link: https://www.econbiz.de/10008790421

Le leadership situationnel appliqué au management de la relation fournisseur

Bois, Alain - HAL - 2013

. Cette maîtrise passe obligatoirement par un management efficace de la relation fournisseur : ce mémoire propose une méthode …-by-Wire et nous pointons l'importance du management de la relation fournisseur. Cela permet de démontrer la pertinence du sujet … dans les achats d'aujourd'hui. Nous nous proposons ensuite d'adapter une méthode de management de ressources humaines, le …

Persistent link: https://www.econbiz.de/10010820450

Les coulisses de l'Exposition universelle de 1867 - Le discours sur l'ordre organisationnel

Michaïlesco, Céline - HAL - 2011

Un des intérêts des Expositions universelles parisiennes, rétrospectivement, se situe au niveau du processus par lequel elles sont conçues, préparées, ouvertes, puis liquidées. Bien que linéaire, ce processus est complexe et nécessite la constitution d'une expérience, d'un cadre et...

Persistent link: https://www.econbiz.de/10010820503

Modèle bioéconomique appliqué à la gestion du sanglier, dégâts agricoles et prix des chasses en forêt domaniale

Ropars-Collet, Carole.; Goffe, Philippe Le - HAL - 2009

Le sanglier est à la fois une ressource et un nuisible : gibier valorisé par les chasseurs et responsable de dommages collectifs, notamment agricoles. Le papier s'intéresse au contrôle des populations de gibier. Notre analyse est basée sur un modèle bioéconomique. La population optimale...

Persistent link: https://www.econbiz.de/10010820803

Impact of storm risk on Faustmann rotation

Loisel, Patrice - HAL - 2014

Global warming may induce in Western Europe an increase in storms. Hence the forest managers will have to take into account the risk increase. We study the impact of storm risk at the stand level. From the analytical expressions of the Faustmann criterion and the Expected Long-Run Average Yield,...

Persistent link: https://www.econbiz.de/10010820822

LE NAMING : FACILITATEUR DE MANAGEMENT DE GRANDS PROJETS INDUSTRIELS ?

Benaroya, Christophe; Fèvre-Pernet, Christine - HAL - 2014

Une très grande variété de travaux académiques porte sur la marque y compris, et plus récemment, dans le domaine business to business. En revanche, probablement considéré comme allant de soi, le processus même d'attribution d'un nom (naming) n'est pas étudié en tant que tel en...

Persistent link: https://www.econbiz.de/10010820920