En 2001, le groupe français PSA Peugeot Citroën et le groupe japonais Toyota Motor Corporation décident de coopérer pour développer et produire de petits véhicules, principalement destinés au marché européen. La coopération se traduit par la constitution d'une joint venture localisée...

Peut-on déterminer l'avantage concurrentiel d'une association par rapport à une entreprise lucrative du même secteur ? Le résultat de cette étude comparative permet de relever quelques convergences et divergences entre deux formes entrepreneuriales très différentes, autour d'une...

Ce mémoire a pour objectif de définir une démarche permettant à toute entreprise de se positionner en tant que client préférentiel auprès de ses fournisseurs. Cette notion de client préférentiel fut durant de nombreuses années étudiée de façon unilatérale par une approche marketing...

Strategic partnerships are theoretically now considered as real levers of value creation. This value creation takes different forms . The objective of our research, after analyzing the results of empirical works focused on the acquisitions announcements impact on the stock market performance and...

Scholars dedicated increasing attention towards appreciating how design has changed individuals' perception of new products, firms' understanding and formulation of strategy, or other relevant actors' approach to innovation and technology management. By emphasising the importance of design for...

Major theoretical contributions have recently advocated a paradigm shift to a "new dominant logic for marketing", integrating customer-to-customer interactions and balancing "high tech and high touch" services. In this paper we attempt to illustrate the relevance of such a framework to...

Recent financial crises and scandals have focused attention on the system of governance and disclosure in a way many may never have imagined and few welcomed. Not only do reforms appear to be necessary to protect shareholders as well as other stakeholders, but also to develop a different...

Previous studies have documented that Data Envelopment Analysis(DEA) could be a good tool to evaluate fund performance,especially the performance of hedge funds as it can incorporatemultiple risk-return attributes characterizing hedge fund's nonnormal return distribution in an unique performance...

This paper aims to analyze hedge fund index behavior over the 9-year period ranging from January 1994 to December 2002 with help of various statistical measures. The results indicate that hedge fund returns are not normally distributed and exhibit first order autocorrelation, a phenomenon known...