Several recent works point out that design is one of the main driver of innovation. Therefore, it is interesting to … analyze how design contributes to these last process. The point of view we present in this communication assumes that design …

and today's innovation and design issues, we indicate theoretical and managerial implications emphasizing the interest of …

sample of 50 products recognized as "low cost") and aims to develop a framework to classify them through their design …, following a functionalist design approach; and ii) 'smart low cost design', that develops a less costly new product from scratch … answering to consumer needs, and that can be linked to innovative design theories. These two models should not be mixed up with …