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~institution:"Harvard Graduate School of Business Administration"
~institution:"Springer Fachmedien Wiesbaden"
~institution:"Verlag Dr. Kovač"
~person:"Heinemann, Gerrit"
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Harvard Graduate School of Business Administration
Springer Fachmedien Wiesbaden
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Accenture GmbH <Kronberg im Taunus>
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Digitale Transformation oder digitale Disruption im Handel : vom Point-of-Sale zum Point-of-Decision im Digital
Commerce
Heinemann, Gerrit
(
ed.
);
Gehrckens, H. Mathias
(
ed.
); …
-
Dgroup
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2016
Persistent link: https://www.econbiz.de/10011503569
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SoLoMo - Always-on im Handel : die soziale, lokale und mobile Zukunft des Shopping
Heinemann, Gerrit
;
Gaiser, Christian W.
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2015
-
2., überarbeitete Auflage
Persistent link: https://www.econbiz.de/10014010033
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