The paper is motivated by concerns about the depletion of traditional knowledge and recent efforts to preserve this knowledge through commercial use. The study looks at incentives that can induce companies to invest in bio-prospecting and persuade traditional communities to share their knowledge.

Kumar introduces readers to India's preeminent global companies and explains how they differ from their international rivals. Every manager should understand the histories and the business trajectories of these prospective competitors, collaborators, and customers whose names will soon be as...