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~institution:"Heinrich-Böll-Stiftung"
~institution:"Peter Lang GmbH"
~institution:"Springer-Verlag GmbH"
~isPartOf:"Lehrbuch"
~language:"deu"
~language:"nld"
~language:"slv"
~subject:"Handelsmarketing"
~type:"book"
~type_genre:"Textbook"
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Handelsmarketing : Grundlagen der marktorientierten Führung von Handelsbetrieben
Ahlert, Dieter
;
Kenning, Peter
;
Brock, Christian
-
2020
-
3., vollständig überarbeitete und erweiterte Auflage
Persistent link: https://www.econbiz.de/10012216426
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Handelsmarketing : Grundlagen der marktorientierten Führung von Handelsbetrieben
Ahlert, Dieter
;
Kenning, Peter
;
Brock, Christian
-
2018
-
2., vollständig überarbeitete und erweiterte Auflage
Persistent link: https://www.econbiz.de/10011775659
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