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Managing customer switching costs: A framework for competing in the networked environment
Hess, Mike; Ricart, Joan E. - IESE Business School, Universidad de Navarra - 2002
Previous research argues that customer switching costs play an important role in the firm 's ability to retain customers and achieve competitive advantage.Research also indicates that in the increasingly networked environment,switching costs are changing in important ways.Despite switching costs...
Persistent link: https://www.econbiz.de/10005057495
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Internacionalización vía alianzas estratégicas en la empresa familiar
Ariño, Africa; Gallo, Miguel Angel; Cappuyns, Kristin - IESE Business School, Universidad de Navarra - 2002
Este estudio de carácter exploratorio sobre la internacionalización a través de alianzas estratégicas, pretende conocer los factores determinantes que facilitaron a las empresas familiares españolas su entrada en mercados emergentes. Los resultados muestran, en primer lugar, que hay tres...
Persistent link: https://www.econbiz.de/10005021731
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Strategic thinking: Strategy as a shared framework in the mind of managers.
Masifern, Esteban; Vilà, Joaquim - IESE Business School, Universidad de Navarra - 2002
Even though most academics,business people and consultants recognize that the purpose of strategy formulation can no … managerial approach to strategic thinking and strategy formulation which takes both process and content issues into account ….Strategic thinking is understood as a deliberate and creative process as well as the resulting state of mind.Strategy is presented as …
Persistent link: https://www.econbiz.de/10005021735
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Roles played by relational trust in strategic alliances
Ariño, Africa; de la Torre, Jose; Ring, Peter S. - IESE Business School, Universidad de Navarra - 2001
In this paper we develop the concept of relational quality as a proxy for relational trust. Exploration of data from 67 alliances confirms that relational quality is composed of three elements: initial conditions, partner interactions, and external events. We offer propositions on the relative...
Persistent link: https://www.econbiz.de/10005021745
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Environmental strategy and value creation
Rodriguez, Miguel A.; Ricart, Joan E. - IESE Business School, Universidad de Navarra - 2000
processes. The goal of any strategy is to achieve sustained superior performance, and this depends on the industry …. The conclusion is that although not all companies need to adopt an environmental strategy, they should all take the … environmental variable into account when formulating their business strategy. …
Persistent link: https://www.econbiz.de/10005021795
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The market that never was: Clashing frames and failed coalitions in mobile payments
Ozcan, Pinar; Santos, Filipe - IESE Business School, Universidad de Navarra - 2010
In this paper, we focus on a key, but understudied process that affects the development of a new market: the interfirm negotiation process through which the interested parties agree on a business model to exchange resources in order to create the new product or service. We observed this process...
Persistent link: https://www.econbiz.de/10008751314
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Business model innovation: Creating value in times of change
Amit, Raphael; Zott, Christoph - IESE Business School, Universidad de Navarra - 2010
We highlight business model innovation as a way for general managers and entrepreneurs to create and appropriate value, especially in times of economic change. Business model innovation, which involves designing a modified or new activity system, relies on recombining the existing resources of a...
Persistent link: https://www.econbiz.de/10008641474
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Initial public offerings (IPOs): The Spanish experience
Rahnema, Ahmad; Fernández, Pablo - IESE Business School, Universidad de Navarra - 1993
This study examines the Spanish IPOs and possible links between a firm's characteristics and the degree of mispricing. The results are consistent with those of similar studies in other countries. Data reveal that the price adjustment process of Spanish IPOs needed, on average, a longer period of...
Persistent link: https://www.econbiz.de/10005030174
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Adoption of family-friendly HRM policies, The
Chinchilla, Nuria; Poelmans, Steven - IESE Business School, Universidad de Navarra - 2001
In this research paper we present three consecutive studies exploring family-friendly policies and culture in Spanish organizations. In a first study based on a representative sample of 135 organizations we looked at the reasons why firms decide to adopt these policies. In a second study we...
Persistent link: https://www.econbiz.de/10005030182
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How much do middle managers matter, really? An empirical study on their impact on sustained superior performance
Mair, Johanna - IESE Business School, Universidad de Navarra - 2002
Prior research on middle managers has emphasized their vital role in the strategic and entrepreneurial process of established organizations.Yet we still know relatively little about how their actual behavior translates into superior performance.In this paper I examine how entrepreneurial...
Persistent link: https://www.econbiz.de/10005030191