During the past two decades, telecommunication and Web-enabled technologies have combined to create a new field of knowledge known as 'Web-Based Learning and Teaching Technologies'. The main objective of this book is to learn from faculty experiences gained while implementing and utilizing these...

"With an increasing use of video games in various disciplines within the scientific community, this book seeks to understand the nature of effective games and to provide guidance for how best to harness the power of gaming technology to successfully accomplish a more serious goal"--Provided by...

Foreword : lost and found in the reading machine / Michael Toolan -- 1. Authorship attribution and the digital humanities curriculum / Patrick Juola -- 2. Multivariate analysis of stance in fiction : a case study / Lisa Lena Opas-Hänninen -- 3. Literary onomastics and language technology / Lars...

1. Integrated marketing communications and their application to the open education field / Juliet Stoltenkamp, Jephias Mapuva -- 2. From consumer to prodsumer / Goknil Koçak -- 3. Educational marketing / Ruth Cook -- 4. Marketing online education / Ormond Simpson -- 5. Marketing and promoting...