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E-business strategy, sourcing, and governance
Gottschalk, Petter - 2006
"This book is based on the premise that it is difficult, if not impossible, to manage a modern business or public organization without at least some knowledge of the planning, use, control and benefits of information technology"--Provided by publisher.
Persistent link: https://www.econbiz.de/10011726014
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Maximizing commerce and marketing strategies through micro-blogging
Burkhalter, Janée N. (ed.); Wood, Natalie T. (ed.) - 2015
"This book examines the various methods and benefits of using micro-blogs within a business context, bringing together the best tools and tactics necessary to properly incorporate this approach"--Provided by publisher.
Persistent link: https://www.econbiz.de/10011728238
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Developing strategic business models and competitive advantage in the digital sector
Daidj, Nabyla - 2015
"This book focuses on the application of preemptive planning in the media and entertainment industries to combat an increasingly uncertain future of innovation and competition, offering research-based examples and analysis"--Provided by publisher.
Persistent link: https://www.econbiz.de/10011728109
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E-commerce adoption and small business in the global marketplace : tools for optimization
Simmons, Geoff (contributor); Thomas, Brychan (contributor) - 2010
1. Facilitating e-commerce adoption / Marta Raus, Roman Boutellier -- 2. E-commerce trading patterns within the SME …-commerce activities of rural SME business owners / John Sanders, Laura Galloway, David Deakins -- 7. Internet marketing and SMEs / Daniel … relationship management and SME marketing practice / Fiona McMahon, Aodheen O'Donnell -- 13. Understanding the factors affecting …
Persistent link: https://www.econbiz.de/10011726749
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E-business issues, challenges and opportunities for SMEs : driving competitiveness
Cruz-Cunha, Maria Manuela (contributor);  … - 2011
. 21st century learning opportunities for SME success / Kathleen King, John Foley -- 6. Open innovation / Hakikur Rahman … -- 7. Organizational readiness/preparedness / B. Lalic, U. Marjanovic -- 8. Digital marketplaces as a viable model for SME …, Matja ž Mulej -- 10. Knowledge supply for SME networks / Anders Carstensen, Tatiana Levashova, Kurt Sandkuhl, Nikolay Shilov …
Persistent link: https://www.econbiz.de/10011726942
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E-business managerial aspects, solutions and case studies
Cruz-Cunha, Maria Manuela (contributor);  … - 2011
1. SMEs and e-business / Mário Ferreira -- 2. Strategic e-business/IT alignment for SME competitiveness / Eduardo … Escofet, María Rodríguez-Fórtiz, José Garrido -- 3. SME managers' required entrepreneurship and business competences / George … innovation / Simona Žižek, Matjaž Mulej, Sonja Treven -- 8. Copying with dynamic change / Jayantha Liyanage -- 9. SME adoption …
Persistent link: https://www.econbiz.de/10011727011
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Innovations in SMEs and conducting e-business : technologies, trends and solutions
Cruz-Cunha, Maria Manuela (contributor);  … - 2011
"This book discusses the main issues, challenges, opportunities and solutions related to electronic business adoption with a special focus on SMEs, providing researchers, scholars, and professionals with some of the most advanced research developments, solutions and discussions of E-Business...
Persistent link: https://www.econbiz.de/10011727120
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Digital economies : SMEs and e-readiness
Mutula, Stephen M. - 2010
Several studies have been made to determine the effectiveness of information and communication technologies within small business enterprises, but the focus on e-readiness assessments have been very limited. This publication provides insights into the current state of the digital economy and the...
Persistent link: https://www.econbiz.de/10011725992
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E-commerce in regional small to medium enterprises
MacGregor, Robert C. - 2007
"This book presents detailed studies of e-commerce in multiple regions focusing on business size, sector, market focus, gender of CEO, and education level of CEO as driving forces for e-commerce adoption. Results show that regional SMEs in developed countries have low e-commerce adoption rates,...
Persistent link: https://www.econbiz.de/10011726021
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Electronic commerce in small to medium-sized enterprises : frameworks, issues, and implications
Al-Qirim, Nabeel A. Y. (contributor) - 2004
This book addresses eCommerce issues in small to medium-sized enterprises (SMEs) in a global setting. The book aims at addressing issues that are of importance to researchers, to students, and to professionals interested in the eCommerce field in SMEs and hence, interested in addressing issues...
Persistent link: https://www.econbiz.de/10011726045