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"This book combines relevant theoretical and practical frameworks with the latest research and best practices regarding emergent digital technologies for those who want to improve their understanding of the strategic role of emerging digital technologies in the success of global...
Persistent link: https://www.econbiz.de/10011728039
Competitive intelligence (CI) is about gathering and analyzing environmental information for strategic purposes. To gather and analyze this information, information and communication technology (ICT) is an invaluable tool. Examples are: the Internet, data warehouses or specific applications for...
Persistent link: https://www.econbiz.de/10011726244
"This book explores the emergence of new ideas and opportunities in various markets and provides organizational leaders with the tools they need to take full advantage of those opportunities, focusing on economic growth in a fast-paced environment"--Provided by publisher.
Persistent link: https://www.econbiz.de/10012395057
"In the current business landscape, many business firms compete in one project and cooperate in another related project, and they do so at the same time. Even more interesting is that certain members of these firms are involved in both projects. This book examines this new business...
Persistent link: https://www.econbiz.de/10011726620
"This book offers the most relevant theories about culture and European market segmentation as well as providing updated data for the evaluation and analyses of the European consumption patterns in the beverage market"--Provided by publisher.
Persistent link: https://www.econbiz.de/10011727643
Internet marketing has become an important issue for many businesses around the world which have any form of commercial presence on the net. It is often perceived that doing business on the Internet mostly requires competency in the technology area. However as many dot com companies are failing...
Persistent link: https://www.econbiz.de/10011726335
"This book brings together innovative techniques and novel designs that aid in the development of multi-method studies and investigations, focusing on vital concepts such as data validity, triangulation, and reliability"--Provided by publisher.
Persistent link: https://www.econbiz.de/10011728091
"This book deals with risk management in enterprise network formations, stressing the importance of risk management in enterprises organized in networks followed by the presentation of the researcher suggested approaches which most of the time emphasizes in a supply chain"--Provided by publisher.
Persistent link: https://www.econbiz.de/10011726805
"This book summarizes the state of the art in the emergent field of Corporate Environmental Management Information Systems, showing researchers, managers, engineers and information technology specialists how to develop and implement effective CEMIS"--Provided by publisher.
Persistent link: https://www.econbiz.de/10011726864
"This book combines comprehensive research related to e-collaboration in modern organizations, emphasizing topics relevant to those involved in initiating and managing distributed projects. Providing authoritative content, it describes issues that have implications for distributed project...
Persistent link: https://www.econbiz.de/10011726017