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Tourism is a multi-billion dollar international industry and also one of the biggest users of Web technologies …, constantly adopting innovative ideas to enhance its market penetration. This book provides cohesive coverage of cutting-edge e-tourism …Building Visual Travel Recommender Systems and Tourism Communities for Effective User Experience / Nalin Sharda …
Persistent link: https://www.econbiz.de/10011726658
"This book considers the effect of cultural heritage and destinations of interest on the global economy from the viewpoints of both visitor and host and will provide unique insights for travelers, business leaders, sightseers, cultural preservationists, and others interested in the unique...
Persistent link: https://www.econbiz.de/10011728983
tourism market. Highlighting multidisciplinary studies on cultural tourism, gastronomy, and hospitality management, this … directors actively involved in the tourism industry"--Provided by publisher …Impact of advertising and public relations on tourism development in Da Nang, Vietnam / Xuan Tran [and 6 others …
Persistent link: https://www.econbiz.de/10011638114
This book addresses the computer recognition of music notation, its interpretation and use within various application contexts. It includes research in the field of image processing and pen-based computing, representation languages and web-based applications, and consolidates the successes,...
Persistent link: https://www.econbiz.de/10011726690
This book takes and interdisciplinary approach toward systems design in the online environment by providing an understanding of how consumers behave while shopping online and how certain system design elements may impact consumers' perceptions, attitude, intentions, and actual behavior. This...
Persistent link: https://www.econbiz.de/10011726701
"This book bridges the gap between professional and academic perceptions of advertising in new media environments, defining the evolution of consumerism within the context of media change and establishing the practical issues related to consumer power shifts from supplier to user"--Provided by...
Persistent link: https://www.econbiz.de/10011726956
"This book explores essential questions related to the cost, benefit, individual and social impact, and security risks associated with the rapid consumption of mobile technology, covering the current state of mobile technologies and their use in various domains including education, healthcare,...
Persistent link: https://www.econbiz.de/10011727210
"This book raises awareness of the strategies supporting self-driven learner efficacy on a number of site types, educating readers about self-discovery learning and what learners need in terms of scaffolding to help them make the right decisions, assess their own level of learning, vet...
Persistent link: https://www.econbiz.de/10011727226
1. Effective implementation of sales-based CRM systems: theoretical and practical issues / George J. Avlonitis and Nikolaos G. Panagopoulos -- 2. The goals of customer relationship management / Ronald E. Goldsmith -- 3. Global account management (GAM): creating companywide and worldwide...
Persistent link: https://www.econbiz.de/10011727359
"This book identifies learners' online behavior based on the theories in human psychology, defines online education phenomena as explained by the social and cognitive learning theories and principles, and interprets the complexity of cyber learning"--Provided by publisher.
Persistent link: https://www.econbiz.de/10011727472