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Information communication technologies and globalization of retailing applications
Rajagopal - 2009
global retailing / Rajagopal -- Profit impact on marketing strategy and brand management: methodological perspectives … becoming a key factor in the future development of the retailing industry. Technology applications have significantly … contributed to the exponential growth and profits of retailing institutions worldwide. This book critically examines the synergy …
Persistent link: https://www.econbiz.de/10011726248
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Cases on worldwide e-commerce : theory in action
Raisinghani, Mahesh Sukhdev (contributor) - 2010
The primary mission of Cases on Worldwide E-Commerce: Theory in Action is to provide detailed case studies of opportunities and challenges in worldwide e-commerce as the Internet economy and globalization trends erase the traditional IT and geographical boundaries. Cases included in this...
Persistent link: https://www.econbiz.de/10011725881
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E-commerce and cultural values
Thanasankit, Theerasak. (contributor) - 2003
Persistent link: https://www.econbiz.de/10011726019
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E-commerce and M-commerce technologies
Deans, P. Candace (contributor) - 2004
E-Commerce and M-Commerce Technologies explores the emerging area of mobile commerce. The chapters in this book look specifically at the development of emerging technologies and their application in Internet commerce. From E-business to mobile database developments, this book offers a...
Persistent link: https://www.econbiz.de/10011726020
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Managing e-commerce and mobile computing technologies
Mariga, Julie R.. (contributor) - 2003
A Concept for the Evaluation of E-Commerce-Ability / Ulrike Baumol, Thomas Stiffel, Robert Winter -- M-Commerce / Nenad Jukic, Abhishek Sharma, Boris Jukic, Manoj Parameswaran -- E-Commerce Adoption in Small Firms / Pak Yuen P. Chan, annette M. Mills -- Conceptualizing the SMEs' Assimilation of...
Persistent link: https://www.econbiz.de/10011726395
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Web systems design and online consumer behavior
Gao, Yuan (contributor) - 2005
number of areas including communications, psychology, marketing and advertising, and information systems. This book provides …, litigation, and online consumer behavior / Cherie Sherman -- XIX. Affording cultural and social presence in e-marketing / Robert …
Persistent link: https://www.econbiz.de/10011726701
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E-adoption and socio-economic impacts, emerging infrastructural effects
2011
-sized enterprises in Malaysia / Sim Chia Hua, Modapothala Jashua Rajesh, Lau Bee Theng -- Internet marketing & SMEs / Daniel Doiron … adoption and readiness / Martin Beckinsale -- Exploring the potential of e-CRM in SME marketing practice / Fiona McMahon …
Persistent link: https://www.econbiz.de/10011727081
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Understanding the interactive digital media marketplace : frameworks, platforms, communities and issues
Sharma, Ravi (contributor); Tan, Margaret (contributor);  … - 2012
, Chua Kok Seng and Kaung Pye Soe -- 19. The role of social networks in the viral marketing of IDM / Bhatt Diptee ... [et al …
Persistent link: https://www.econbiz.de/10011727209
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Online instruments, data collection, and electronic measurements : organizational advancements
Reynolds, Rodney A. (contributor);  … - 2013
"This book aims to assist researchers in both understanding and utilizing online data collection by providing methodological knowledge related to online research, and by presenting information about the empirical quality, the availability, and the location of specific online...
Persistent link: https://www.econbiz.de/10011727561
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Research and development in e-business through service-oriented solutions
Imre, Sándor (contributor); Xu, Lai (contributor);  … - 2013
with severe personality disorder / Alice Good, Arunasalam Sambhanthan -- Electronic retailing of prepared food in Australia …
Persistent link: https://www.econbiz.de/10011727794