Showing 1 - 10 of 73
"This book examines the various effects of changing markets and subsequently how these changes cause retailers to meet consumer demand by integrating more sophisticated, advanced innovations in their daily practices"--Provided by publisher
Persistent link: https://www.econbiz.de/10011728216
"This book attempts to bring together a selection of the latest results of state-of-the art research in image and video segmentation, one of the most critical tasks of image and video analysis that has the objective of extracting information (represented by data) from an image or a sequence of...
Persistent link: https://www.econbiz.de/10011725790
"This book discusses issues related to visualization of scientific concepts, picturing processes and products, as well as the role of computing in the advancement of visual literacy skills"--Provided by publisher.
Persistent link: https://www.econbiz.de/10011727879
"This book covers the assessment and implementation of electronic/digital government technologies in organizations, providing readers with an understanding of e-government and its applications and impact on organizations around the world"--Provided by publisher.
Persistent link: https://www.econbiz.de/10011727579
1. Effective implementation of sales-based CRM systems: theoretical and practical issues / George J. Avlonitis and Nikolaos G. Panagopoulos -- 2. The goals of customer relationship management / Ronald E. Goldsmith -- 3. Global account management (GAM): creating companywide and worldwide...
Persistent link: https://www.econbiz.de/10011727359
This book covers issues, developments, and influences in technologies and their impact on modern global socioeconomics, including e-commerce, e-services, outsourcing applications, and consumer resources management.
Persistent link: https://www.econbiz.de/10011725921
Understanding consumer behavior through mental accounting: evidence from Turkish consumers / Tugba Ucma, Ali Naci Karabulut, Ali Caglar Uzun -- What went wrong? / Bhavna Bhalla -- Case study on relationship marketing / Bhawana Sharma, Tulika Sood -- A line in water: a case of customer...
Persistent link: https://www.econbiz.de/10011727810
Ubiquitous commerce (u-commerce) creates a dynamic convergence of the physical and digital, producing Web-based wireless and next-generation technologies in ways that generate new levels of convenience and value for buyers and sellers. This book provides a compendium of definitions and...
Persistent link: https://www.econbiz.de/10011726664
"This book identifies the multidimensional impact of e-adoption and provides theoretical and practical solutions for policy makers, managers, and researchers in government, industry, and academia"--Provided by publisher.
Persistent link: https://www.econbiz.de/10011727081
"This book examines the stakeholders of e-government and reveals the stages of growth or service maturity levels, shedding light on the paradigms and fundamental discourses of the e-government adoption process"--Provided by publisher.
Persistent link: https://www.econbiz.de/10011727083