Showing 1 - 10 of 43
branding at Mirza International: dilemma unsolved / Gautam Dutta -- Delhi Bank of India: dilemma of a new bank manager … changing lanes: a case of BMW India / Pardeep Bawa -- Niche marketing strategies for business growth: an experiential journey …
Persistent link: https://www.econbiz.de/10011727810
"This book familiarizes prospective researchers with processes and topics for conducting research in e-learning, addressing Theoretical Frameworks, Empirical Research Methods and Tutorial, Factors Influencing Student Satisfaction and Learning Outcomes, and Other Applications of Theory and...
Persistent link: https://www.econbiz.de/10011727112
"This book explores some of the various approaches to the study and assessment of Internet technologies, providing scholars, researchers, developers, and professionals with critical knowledge and an interdisciplinary perspective on e-services in a variety of functional areas, from government and...
Persistent link: https://www.econbiz.de/10011727946
This book addresses the computer recognition of music notation, its interpretation and use within various application contexts. It includes research in the field of image processing and pen-based computing, representation languages and web-based applications, and consolidates the successes,...
Persistent link: https://www.econbiz.de/10011726690
This book takes and interdisciplinary approach toward systems design in the online environment by providing an understanding of how consumers behave while shopping online and how certain system design elements may impact consumers' perceptions, attitude, intentions, and actual behavior. This...
Persistent link: https://www.econbiz.de/10011726701
"This book bridges the gap between professional and academic perceptions of advertising in new media environments, defining the evolution of consumerism within the context of media change and establishing the practical issues related to consumer power shifts from supplier to user"--Provided by...
Persistent link: https://www.econbiz.de/10011726956
"This book explores essential questions related to the cost, benefit, individual and social impact, and security risks associated with the rapid consumption of mobile technology, covering the current state of mobile technologies and their use in various domains including education, healthcare,...
Persistent link: https://www.econbiz.de/10011727210
"This book raises awareness of the strategies supporting self-driven learner efficacy on a number of site types, educating readers about self-discovery learning and what learners need in terms of scaffolding to help them make the right decisions, assess their own level of learning, vet...
Persistent link: https://www.econbiz.de/10011727226
Lancaster and Diana Luck -- 15. Determinants and antecedents of relationship marketing orientation: the impact of bank ownership … style on the bank's orientation towards relationship marketing / Ahmed Abdelkader, Howard Jackson, and John Cook -- 16 …
Persistent link: https://www.econbiz.de/10011727359
"This book identifies learners' online behavior based on the theories in human psychology, defines online education phenomena as explained by the social and cognitive learning theories and principles, and interprets the complexity of cyber learning"--Provided by publisher.
Persistent link: https://www.econbiz.de/10011727472