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~institution:"INSEAD"
~institution:"Springer Fachmedien Wiesbaden"
~subject:"Marktforschung"
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Marktforschung
Consumer behaviour
100
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100
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83
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46
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44
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20
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18
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11
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7
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6
Internet marketing
6
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6
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INSEAD
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12
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1
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1
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ECONIS (ZBW)
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Measuring the value of point-of-purchase marketing with commercial eye-tracking data
Chandon, Pierre
(
contributor
);
Hutchinson, J. W.
(
contributor
)
-
2001
-
[Elektronische Ressource]
Persistent link: https://www.econbiz.de/10001632312
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2
Einführung in die Qualitative Marktforschung : Design - Datengewinnung - Datenauswertung
Steffen, Adrienne
;
Doppler, Susanne
-
2019
Persistent link: https://www.econbiz.de/10011968747
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3
Die Teilnahmebereitschaft an mobilen Web-Befragungen : eine empirische Untersuchung
Schulte, Marie
-
2018
Persistent link: https://www.econbiz.de/10011824716
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4
Power to consumers
Cauberghe, Verolien
(
ed.
);
Hudders, Liselot
(
ed.
); …
-
ICORIA <16., 2017, Gent>
-
2018
Persistent link: https://www.econbiz.de/10011917424
Saved in:
5
The cultural influence on mass customization
Wabia, Carolin
-
2020
Persistent link: https://www.econbiz.de/10012234738
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6
Wirkungen zeitlicher Verlängerungen von Verkaufsförderungen
Bruns, Andrea
-
2016
Persistent link: https://www.econbiz.de/10011495216
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