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Consumer behaviour
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1987-1999
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Wertenbroch, Klaus
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INSEAD
Springer Fachmedien Wiesbaden
571
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554
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94
American Marketing Association
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OECD
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International Energy Agency
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European Society for Opinion and Marketing Research
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Fördergesellschaft Marketing an der Universität Augsburg
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Fachverlag für Wirtschafts- und Steuerrecht Schäffer <Stuttgart>
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Universität Mannheim
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Axel-Springer-Verlag <Berlin> / Marketing Anzeigen
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Nordic Council of Ministers
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Campus Verlag
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Wissenschaftliche Gesellschaft für Marketing und Unternehmensführung
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Faculty & research / Insead : working paper series
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ECONIS (ZBW)
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Relating to customers : how and when to strengthen your customer relationships
Malaviya, Prashant
(
contributor
);
Spargo, Sarah
(
contributor
)
-
2002
-
[Elektronische Ressource]
Persistent link: https://www.econbiz.de/10001656808
Saved in:
2
Exploring dynamic capability : a longer-term study of product development following radical technological change
Jones, Neil
(
contributor
)
-
2001
-
[Elektronische Ressource]
Persistent link: https://www.econbiz.de/10001630998
Saved in:
3
Information acquisition for new product pricing
Christen, Markus
(
contributor
)
-
2001
-
[Elektronische Ressource]
Persistent link: https://www.econbiz.de/10001631874
Saved in:
4
Promoting creative new product design : the influence of intrinsic motivation, extrinsic rewards, and visualization
Moreau, Page
;
Dahl, Darren W.
;
Chattopadhyay, Amitava
; …
-
2001
-
[Elektronische Ressource]
Persistent link: https://www.econbiz.de/10001633437
Saved in:
5
Key strategic marketing issues for the 1990s
Larréché, Jean-Claude
;
Powell, William W.
;
Deutz …
-
1987
Persistent link: https://www.econbiz.de/10000744620
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6
Sustainable pioneering advantage? : Profit implications of the entry timing decision
Boulding, William
(
contributor
); …
-
2001
-
[Elektronische Ressource], rev. version of 99/31/MKT
Persistent link: https://www.econbiz.de/10001631879
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7
Sustainable pioneering advantage? : Profit implications of the entry timing decision
Boulding, William
(
contributor
); …
-
2001
-
[Elektronische Ressource], rev. version of 99/31/MKT
Persistent link: https://www.econbiz.de/10001632579
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8
Setting prices in an online world : when price costumization works (... and when it doesn't)
Reinartz, Werner J.
(
contributor
)
-
2001
-
[Elektronische Ressource]
Persistent link: https://www.econbiz.de/10001630979
Saved in:
9
Procrastination, deadlines and performance
Ariely, Dan
(
contributor
);
Wertenbroch, Klaus
(
contributor
)
-
2001
-
[Elektronische Ressource]
Persistent link: https://www.econbiz.de/10001631005
Saved in:
10
Measuring consumer willingness to pay at the point of purchase
Wertenbroch, Klaus
(
contributor
);
Skiera, Bernd
(
contributor
)
-
2001
-
[Elektronische Ressource]
Persistent link: https://www.econbiz.de/10001631035
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